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Knowledge Base Articles

  • Promotional Water Bottles - Thirst No More For Your Customers

    You are probably wondering how promotional water bottles became an advertising item. Whoever had this idea; it is definitely a magnificent one. But if you are wondering how these water bottles can promote your products, it is clearly simple. Many people would have these water bottles when they go out to travel or wherever they may be headed to. Just imagine the places these things could go, as well as the product that they are promoting. When to Give Them Water bottles are not just popular to travelers, nor are they only suitable during the summer when we always remember to drink water because of the hot climate. The truth is that these promotional water bottles are not exclusive for any particular season. There should not be any restrictions when your main concern is to advertise the company or the product. What is more important is that you know how to strategize your use of these promotional water bottles to ensure that the company    
  • Do Promotional Gifts Really Work?

    Companies spend millions of pounds in promotional gifts. But the question is: Do promotional gifts really work? The answer is yes and no. Promotional products bring expected results when you select promotional items which work with your target audience, a gift which impresses the recipient and compels him to use it. Promotional gifts turn out be a waste of time and money when they are selected without giving a lot of thought. Poorly designed promotional gift disturbs customers, no end. Experts say that many companies distribute promotional gifts to get sonic results but they can get discernible results if they use it in a planned and structured way. That's why it is very important to distribute promotional products which really work with the audience. David L. Weiner, author of the Complete Sales Promotion Handbook for P-H-C-P Wholesalers offers three basic reasons why a company should distribute promotional products to its customers: To generate good will    
  • Are Plastic Water Bottles Eco-Friendly? Frank and True Answer Here

    If you ask me, are plastic water bottles eco-friendly, the frank and simple answer is going to be - No. On the contrary they are extremely harmful for the environment. The irony is that though many of us claim to go "green" and say "no" to plastic bags, we still continue to use plastic bottles! The funny part here is that unlike plastic bags which are harmful for the environment alone, the plastic water bottles are actually hazardous not only for the environment but for the user's health too. This is shocking as well as alarming. Here is why I answered no to the question - are plastic water bottles eco-friendly: - Plastic has the property of leaching into the water and contaminating it. Phthalates and BPA are the harmful by-products generated from plastic and consuming water containing these can cause various health problems. - These plastic bottles are not recyclable. In fact not many of us take the due care of throwing them    
  • Cycling Water Bottles - Excellent Tool For Company Promotion

    Cycling water bottles are an excellent tool for company promotion. Because so many people own bicycles, it is possible to advertise to a broad audience without having to target only athletes. This allows you to promote your brand to quite a few different markets all at one time. However, before you make your purchase of bottles, there are a few things that you need to keep in mind. First, you need to balance quantity and quality. Bulk pricing can help you lower the cost per individual bottle. However, as branding campaigns do not have immediate returns, you need to make certain that you invest only as much as you can afford to write off as a loss. As purchasing cycling water bottles in bulk allows you to get the best price per unit, you will need to make certain that you have the appropriate storage space for your bottles before you make the purchase. In order to plan for how much space you will need, it is important that you plan for how many    
  • Get a Great Return on Investment Made With Promotional Items As Part of Your Marketing Strategy

    Most businesses have an explicit and strict budget for their marketing team to work within. It can be extraordinarily challenging for the marketing team to work within these limitations and still create the effect and publicity that the company needs to be successful. However, there are effective marketing strategies that can work well for a business, including promotional items. Promotional items can be an outstanding way for your business to market itself to the right people - your future customers. With promotional items, you can get a great return on your investment. Your overall marketing strategy will be wholly enhanced through the use of promotional items. You can reach more people with less money often than if you had used traditional marketing strategies. In addition, you can achieve a range of specific marketing goals in a relatively short amount of time. In other words, you can work within your budget limitations and still create far-reaching, long-term advertising