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Knowledge Base Articles

  • Choose the Right Promotional Items for a Successful Advertising Campaign

    Standing firm in the market with an ever-increasing customer base is a main task for every business domain, especially with competition increasing day after day in every field. However, there are a number of options that will be very helpful for you in customer retention. Some main points include better quality, innovations, efforts to develop something unique and quick response to customer queries. These points ensure better and continuously increasing popularity graph. In addition to this, successful and well-strategic advertising/marketing campaigns also play an important role in making people aware of your business. If you represent your business name in an effective and impressive way among target audience, you can achieve the tag of brand name easily. As far as branding is concerned, it is an important part of any business that ensures overall success and growth of business. According to surveys conducted in the market, brand makes the fi   
  • Advertise Your Breast Cancer Awareness Affair With Wholesale Promotional Bags

    The celebration of Breast Cancer Awareness month provide companies an opportunity to publicize their brand while raising breast cancer awareness. Commemorated during October every year, the occasion involves a range of activities ranging from cancer marches wherein patients and survivors of the dreaded disease as well as civic-minded citizens march across public streets while getting media exposure. Non-profit organizations as well as other businesses take advantage of the function in increase their brand while showing their concern for breast cancer awareness. During the various activities, you can heighten the exposure of your business by doling out wholesale promotional bags to the attendees of the benefit walk. By publicizing cancer awareness through corporate gifts, you are creating a positive impression on your target customers. One of the benefits of discharging logo imprinted bags during the contest is instant brand recall. Wit   
  • 4 Promotional Items With Impact

    Promotional merchandise can be extremely effective in creating a physical presence for a brand or corporate image. The general rule is the better placed the merchandise, the higher the impact. Good quality promotional products, particularly long lasting items, have a continuum of uses and applications that make them work well in any environment. An imaginative promotional approach sticks, and it establishes a brand like nothing else. Types of promotional items and marketing values Promotional items are generally valued comparatively on their "retail" value. This is actually a pretty natural response to any gift item. Something worth $10 is more valued than something worth $1. With promotional items, therefore, the perceived value of the items is highly relevant. The novel, mid and high value promotional items, can be very good, even surprising, promotional assets. Their marketing value is considered higher than their retail value, mainly because they're very stron   
  • Promotional Cool Pens for Students

    While advertising is meant to target a wide audience, there are times when a certain company or product is mainly targeted towards a specific audience, such as the elderly or men. In some cases there are certain products that are geared towards students. With these types of products it's important that the company is able to promote properly by using the right type of promotional item. If your company is looking to gain attention from students, the best way to do so is through the use of promotional cool pens. Promotional pens are the perfect promotional item for students because students of all types use pens on a daily basis! From taking notes to writing papers, pens are a must have for high school, college, and post-graduate students alike. Why promotional pens? Since there are probably hundreds of different types of objects that can be used as promotional items for your company, would you choose promotional pens for students as you   
  • Hong Kong Employment Visa - Case Example

    There are about 15,000 Hong Kong employment visas granted each year. Every one of these applications is unique with its own particular qualities and circumstances. Consequently the application of the approvability test for permission to work in the HKSAR, obviously, differs from case to case. The test for approval places a burden on the applicant to show that he or she possesses special skills knowledge or experience of value to and not readily available in Hong Kong. Additionally, the proposed sponsoring employer has to demonstrate it is justified in engaging the services of the expatriate applicant as opposed to a 'local person' (defined as any local resident who does not need the approval of the Immigration department to take up that job.) However, in order to shed a little light on how the test can be applied by way of an exception which proves the rule, I do have one case example which serves to illustrate not only how the approvabili