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Knowledge Base Articles

  • The Top Classes of Promotional Items

    Advertising campaigns that feature promotional items are among the most effective, but you may be wondering what types of promotional items are the most popular. According to the sales figures reported to the Promotional Products Association International (PPAI), these are the top five categories of promotional products and the market share that each of them holds. Promotional Apparel With 22.5% of industry sales, promotional apparel is the leader in categories of promotional items by a runaway 10%. These figures include promotional caps, t-shirts, polo shirts, jackets, sweatshirts - anything that is worn. What makes wearables so popular? For one thing, they appeal to both customers and employees, and are bought for a wide range of reasons. They can be part of a motivational strategy or bought as incentives for staff. In many cases, they are bought for wear as uniforms or to be worn by employees for special events. T-shirts and caps are among the most popular giv   
  • What to Look Out For in Wholesale Drop Shipping Companies

    If you are planning to start an online business as product retailer, it helps to know that you can work with many other companies to maximize your business profit. For example, you can work with wholesale drop shipping companies to provide efficient product supply and delivery service to customer. It is a form of retailing where the goods are kept by wholesaler instead of retailer. Customer's order and shipment details are received by retailer and passed to drop shipping companies. The job of preparing and shipping of good is done by wholesaler. Both sides profit in different ways. Retailer's inventory management risk is passed on to wholesaler and wholesaler gets to rely on retailer to promote products on their behalf. There are lists of legitimate wholesale companies that you can find online but there are also many scams involving bogus companies or individuals. They claim to be able to help you deliver goods to customers and ask for payment    
  • Wholesale Lot - Learn the Good Side and the Bad Side About Wholesale Lot Business

    Buy and sell is not at all a difficult business. Likewise, this is one of the best business ideas these days. To make it easier for you to decide, ask yourself first if you want and willing to invest in this business before actually entering it or else it will be harder for you to be successful on this business. I have been in this business several years now and based on my experience, just like everything else, there is a good side and a bad side about this business. Let me discuss here with you what these are. Wholesale lot can be found online with a simple know how and a click of the mouse. But this is not advisable way to get it. If you purchase wholesale lots online, there is the possibility that you get less quality products or you the items that have already gone through and not passed other people's taste or inspection. The best way is to actually visit their warehouses in different cities. I will assure you that their inventory will be   
  • Promotional Items Offer a Wide Array of Corporate Benefits

    Promotional items and corporate gifts are frequently used by many businesses around the world, including Africa, for advertising and marketing. Items that are both attractive and useful are typically purchased in bulk from a wholesaler. The name and logo of the company or corporation can then be easily imprinted onto the chosen items. The benefits of using such items to promote your business are certainly numerous. Not only do such items make your business more visible but they can also help to encourage customer loyalty. If your company happens to be recruiting new employees, they can also assist in this regard as well. In addition to acting as marketing tools, many businesses also choose to give out promotional products to their employees as a way of strengthening those relationships as well. To get the most benefits out of corporate gifts and promotional items, it is important to be familiar with the types of items that are available and t   
  • Effective Company Promotional Merchandise

    If you're developing a promotional campaign there is usually a purpose, which typically includes putting across a message to a specific target audience in a way that creates a worthwhile outcome, for both you and your audience and includes creating new relationships, or reinforcing existing ones. Promotional merchandise is a great way to connect your campaigns message with your audience on something tangible or useful that people can take away, reuse and be reminded of the message. The more use an item gets, the more exposure it has over its lifetime and the greater the chances are that your message will be seen repeatedly by the same person or at least occasionally by other people close to that individual. Bags are a good way to demonstrate this as everybody uses and needs a bag to carry things around, so if you choose a bag that is strong, secure, roomy and looks good there is a very high chance that it will see continual us   

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