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Knowledge Base Articles

  • Enhance Your Popularity in the Market Using Wholesale Promotional Products

    Every company, big or small, looks for a profitable market for the sale of their products. The people who are running any type of business cannot expect the buyers to come and buy their products or get their services without knowing about them. The concept of global market has increased the chances of reaching the entire world market which can be very much beneficial for them. However, it is not an easy task to reach the world market without doing anything for the promotion of their products. As far promotion of these products and their services is concerned, it is done with the help of definite and well-thought marketing strategies. These strategies can be different as they depend upon the products and services that are offered by the promoting companies. The changing scenario of the marketing concepts from all over the world has increased the value of wholesale promotional products. As far as the value of these wholesale products is concerned   
  • Promotional Products Employees Can Wear

    For many years, many corporations have been using promotional products in their marketing programs. Promotional products and items are available to match the nature and needs of the any individual corporation or business. However, many businesses which depend on customer service are beginning to prefer promotional products their employees can wear, and customers/potential customers can see. The following paragraphs will discuss some of these specific items. Firstly, head wear is one type of promotional product that companies are purchasing to help boost their business. Many types of promotional head gear are available, all listing company information on the individual hat. Some different types of these particular promotional products can include: ball caps sun visors skull caps ear bands Not only can these trendy hats be given away to current customers, they can also be worn by employees, inside and outside of the workplace. Visors are often popul   
  • 10 Great Reasons to Do Business in Shenzhen, China

    Shenzhen is one of China's fastest developing cities and offers a host of opportunities to new businesses and investors seeking avenues into China. Here's a quick list of 10 great reasons to do your business in the Pearl River Delta. Proximity to Hong Kong - Hong Kong is only 20 minutes away by train, bus, car and only a little further by ferry. This makes it easy to attract international visitors to your new premises. Special Economic Zone Status - Shenzhen's status as a Special Economic Zone offers your business favourable rates of tax, as well as easy business formation at a sensible cost. Climate - Shenzhen is temperate for most of the year with an extremely mild winter, which makes attracting employees easier. Cultural Melting Pot - The city attracts people from all over China as well as having a strong expatriate community, making it simple to find people with the right accent and the right   
  • Promotional Items For the Workplace

    Promotional desk and office items are said to be the fourth-largest product category in the promotional products industry. Promotional items for desk and office use are in demand because they offer substantial logo exposure. Consider the prescription and note pads that pharmaceuticals salesmen leave at doctors' offices. Some of these promotional items will find their way to receptionists' desks. Others will be used by doctors themselves. Imagine the number of people who walk in and out of clinics daily and see these promotional items. Another reason promotional items are a big hit in offices is that many of us spend a big part of our day in the workplace. The average worker spends at least 45 hours a week in the office. At his workstation, there's a logo-imprinted notepad, a ballpoint pen, a mug, and a photo frame. Imagine the number of co-workers this person has-those he works with directly as well as those who pass by his statio   
  • The Basics of Promotional Products

    Promoting through promotional products is a way of advertising companies or products with intent of gaining them exposure. This exposure is spread by means of various imprinted promotional products, or what are also referred to as advertising specialties and/or identity products. These products are issued with full intent on gaining prominence for that particular company. Once this is attained, success is assuredly underway. And, as a universal desire, success is what any company is after. Before achievement comes though, one must become aware of why promotional items are instituted and just exactly what their purposes are. Purposes and Uses of Promotional Items: In terms of concreteness, promotional items can be used individually or incorporated with other various media in rudimentary, effective or creative fashions. Business gifts, employee relations, orientation programs, corporate communications, incentives (for work, safety programs and purchasing) and trade s   

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