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Retaining Customers With Promotional ProductsKeeping up with your brand name in front of your existing customers is as critical and advertising for your prospects. For small businesses especially, who start out by relying on referrals and word-of-mouth; it is important that you eventually find cost-effective methods through which people can remember you, and find you. Print Media versus Promotional Products While newspaper and magazine advertising is a popular option, it can turn out to be an expensive one, especially for small businesses. Consequently, the creative use of promotional products proves to be more memorable and affordable way to generate brand awareness, as well as recall among your customers. Studies prove that the recall value of promotional products is as high as 76.1% while the value of other advertising media such as banners, television ads and print ads range between 27 and 53 percent. What Makes Promotional Products so Effective? Givi
Go Green Through Wholesale Customized GiftsGoing green or being eco-friendly is one of the newest marketing trends that is making wave at this point in time. This is in line with the present circumstance where global warming is exactly melting the ozone layer and ice caps resulting to weird weather condition and phenomena. This forces every firm to diminish the use of harmful chemicals and materials that contributes to the deterioration of our natural reserves. Every kind of industry has their own version of materials that are eco-friendly. Now, everybody can do business through environmentally safe merchandise because there are wholesale promotional items that are readily available in the market. The good thing about this wholesale promotional gift is it requires only least investment. In fact, selling in wholesale is world renowned practice that most companies are practicing. This custom supplies micro businesses the chance to retail such products that are purposed for the welfare o
How to Find a Supplier in ChinaSuppose you come up with a product idea or think you have market channels for certain products, and you want to find a supplier in China because of the low product development cost and low production cost there. If you Google the product name or concept, you will find tons of China suppliers/manufacturers. However, you still think you have not got one, because you want to find a capable and reliable one that would satisfy your specific needs and have a strong desire to do business with you. Many people get frustrated because they have been communicating with suppliers in China for months, but fail to move forward. The reason, most likely, is that they did not find the suitable one at the beginning. To successfully find a suitable China supplier, you need a strategy. This strategy will consist of awareness, knowledge and a good amount of homework. Below are some practical steps to find a suitable Chinese supplier for you. Step
What to Consider in Starting Up an Online Retail Marketing and Promotion BusinessEvery business's objective is to purchase products as economical as possible and make a profit from selling it at a higher price. This is the first rule of marketing / promoting at retail. Online sales abide by the same procedure. The advantage of selling online is that expenses are considerably reduced; as are the initial outlay in commencing your business. A desktop or laptop with a broadband or cable connection is your first requirement; along with a competent and reliable wholesale supplier / manufacturer is a pre-requisite. Researching and sourcing a wholesale supplier is easy. Go to the SaleHoo site. Mark Ling and Simon Slade founded SaleHoo.com. Both are from New Zealand. SaleHoo was initially launched in 2005. SaleHoo assists marketing / promotion retailers source and partner wholesale suppliers / manufacturers. SaleHoo's enormous directory contains details of worldwide suppliers / manufacturers and their products. A sma
Wholesale Chocolates Are Crucial to Keep Your Promotional Costs LowWholesale chocolates make advertising much easier for any company. They are an inexpensive marketing medium and can be an excellent step forward, for building up your reputation and carrying your company's message across. These chocolates also provide an easy and less time consuming way of advertising. They will allow the visibility of the product, by displaying the brand name or logo. You will be able to keep a friendly relationship with your customers, most of the times and implement ideas into practice and get inspired to do better in future. 1. Wholesale chocolates include dark chocolates, each composed of a cocoa from different parts of the world. They come in presentation box, which can be personalised with multi-coloured logos, and unique graphics. This will make them look really impressive and grab maximum attention from the wider audience. Your logo will also allow the customers to become familiar with your product. 2. Some of