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Knowledge Base Articles

  • Promotional Products Don't Work, Unless You Do This

    Promoting your business is hard work! You have the aching head and feet to prove it. And if you're like most business owners, you're tired tired tired of purchasing promotional products that get little to no results. That's because you haven't done the most important thing first: plan. Yes, purchasing promotional products takes more than skimming through a mail order catalog or clicking to a promotion product site and placing an order. You need to put some time and thought in to what and how you plan to use the promotional product. You need to ask questions like what's the basic idea of this promotion. What results do I want? What IS the promotion exactly? Who's it for, youngsters or oldsters? Where do they live? If I received this promotional product, would I use it or toss it? Which is probably the single most important aspect of promotional items that marketers totally fail to consider. If they wouldn't use that cheap pen or soda can themselves, why would they t   
  • What Makes the Radio a Good Choice of Promotional Item?

    When asked to name types of promotional gifts, chances are that most people will immediately think of two stand-bys-pens and mugs. These are perhaps the two most commonly-used promotional items, and it is worthwhile examining what makes pens and mugs so popular. How does the promotional radio measure up to these old stand-bys? Price is perhaps the main factor that determines the popularity of the promotional pen, and in this regard, it is true that no other promotional item can measure up. Nothing beats the promotional pen in terms of expense. However, other types of promotional items definitely provide some advantages that make them valuable replacements for the pen. Two other desirable aspects of the promotional item are portability and practicality. A good promotional item must be portable, so that it can be easily transported both by the giver and the recipient. A portable item is more likely to be often used, particularly if it is small enough to be carried in a poc   
  • How to Make Your Business Trip to China a Success

    When talking about the Chinese market the two main regions where trade prospect is mainly concentrated are Shenzhen and Guangzhou. Be it a small retail company or a corporate giant, both send to their delegations to these regions every now and then in order to exercise the benefits of trade, but a common problem shared by all these delegations is the language barrier. Despite the modern era globalization, China is still considered to be culturally reserved, thus still English is not the primary mode of conversation. In these two regions alone five different languages are spoken including Cantonese and Mandarin. This problem can quite easily be terminated through having a good Shenzhen Interpreter and Guangzhou Interpreter on board. This may seem quite easy as the moment you step you you'll be surrounded by people boasting to be the "know it all" interpreters and guides, but what most do not understand is that in order to be a good Shen   
  • Benefits of Custom Water Bottles

    Promotional water bottles offer a creative way of promoting company products and/or services because people will always appreciate useful gifts. Therefore, whether you have been in business for many years or just entering the market, water bottles can offer an effective avenue of getting out the word. The recipients will be able to remember the company for a long time, with many of them playing an important role of promoting the company wherever they go carrying them. Just like custom made tees, bottles can be carried and used all year round. When you giveaway well designed ones you can expect your promotional product to help you achieve your marketing goals, without exceeding your budget. · Social responsibility They make an appropriate gift item that can be used to increase your brand awareness. Furthermore, the bottles help you to play an important role in society by encouraging people to consume enough water, every day.    
  • To Promote Your Business Buy Your Printed Lighters Wholesale And Save

    Businesses in Australia have discovered that by buying printed lighters wholesale they can market their business every time they sell one. Establishments such as pubs, resorts, supermarkets, etc. by purchasing bulk lighters wholesale printed with your name you can choose to sell them or give them away. When a customer purchases a certain amount of goods they could be given a free lighter. Or they can be given away with no purchase required. Most people appreciate a free gift. Lighters are pretty inexpensive and can be used as a tool to market a company, a new product, a contest, or a sales promotion. They can remind customers of your business. Are you looking for a way to cheaply and easily advertise your business? Unique marketing solutions can be devised using printed lighters. Your customers will see your name every time they use their lighter. Lighters also get left behind and then found by others who will also see your bu   

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