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Knowledge Base Articles

  • How Can Wholesale Dropshippers Help?

    Drop shipping has become a popular supply chain management option, especially for those who are selling online through auctions or eCommerce sites. Why? The reasons are many, but in general a wholesale dropshipper can help you run the kind of business you want, how you want, and when you want. The service that wholesale dropshippers offer is one of convenience and efficiency. By employing this business model you can avoid a lot of the problems and headaches that are associated with more traditional shipping methods. The drop shipping business model consists of the retailer discovering, listing, and promoting a product. This product should be well researched so you know whether the item is in high demand. Then, if your wholesale dropshipper carries it, you can list it on your eCommerce site or online auction. And this is probably the largest benefit of wholesale drop shipping. All the retailer does is post the item. The actual    
  • Eight Simple Ways To Use Promotional Products Online

    With the increase competition on the Internet, it can be hard to find ways to make your company seem different from everyone else. One thing I believe Internet marketers are failing to utilize correctly is promotional products. Promotion products are every day items that are printed with your company logo, slogan, web site address, or any other message you want to promote. The first thing that comes to most people's minds are printed t-shirts... but there are many other items you can use to make your company stand out from the crowd. The following are eight simple ways you can use promotional products on the Internet. Promote Your Company's Website This is the first thing that comes to most people's minds when they think of how they should use promotional products. But some people over look this. Every item you choose to promote your business should include your web site address on it. Find Promotional Items That Fit Your Niche You can always find   
  • Are There Available Wholesale Advertising Specialties?

    The rapid-changing and development of technology similarly changed the manner of the advertising industry. Printed publications, newspapers, radio, television, direct mailers, and other mass media even including the internet are not sufficient to satisfy different advertising needs. Specialty advertising is a great strategy to promote anything most especially at the present time, since this is a unique tactic to boost advertising campaigns. There are a lot of companies that specialize in wholesale advertising where they print usually a company's message or logo even advertisements on any kind of products that are worthy for promotion. First and foremost, specialty advertising stands for advertising that is put up or posted on a range of products. These products would likely include clothes such as t-shirts and caps, office supplies such as pens, organizers, portfolios, and calendars, and other stuffs like key rings, sign plaques, bat   
  • The Strategies of Bargaining in China - Tips for Successful Business

    A popular saying goes around in China, "Everything in China is negotiable." Shopping, selling and buying seem like games that are played between buyers and sellers on the street stores, vendors or in the wholesale markets. However, as a rule of thumb, don't bargain at large department stores, corporate chains as the prices are fixed, and the sales persons don't have the right to modify them. In the market, everyone is out there to make money, and you have to learn the rules so as not to get something that would throw you into deep regret. 1. Opening with some basic Chinese sentences. Don't worry that it would throw you into a headache Chinese conversation. A few opening up sentences like Ni hao(Hello), Duo shao qian(How much) can put a smile on the face of the sales person and cultivate the relationship. 2. Bring a calculator with you if your Chinese is not effluent enough to carry out a conversation. Do not always think that you can c   
  • Retaining Customers With Promotional Products

    Keeping up with your brand name in front of your existing customers is as critical and advertising for your prospects. For small businesses especially, who start out by relying on referrals and word-of-mouth; it is important that you eventually find cost-effective methods through which people can remember you, and find you. Print Media versus Promotional Products While newspaper and magazine advertising is a popular option, it can turn out to be an expensive one, especially for small businesses. Consequently, the creative use of promotional products proves to be more memorable and affordable way to generate brand awareness, as well as recall among your customers. Studies prove that the recall value of promotional products is as high as 76.1% while the value of other advertising media such as banners, television ads and print ads range between 27 and 53 percent. What Makes Promotional Products so Effective? Givi   

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