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Knowledge Base Articles

  • Discount Koozies Make Great Promotional Item for Businesses

    When you're marketing a business you want to stand out and differentiate yourself from the competition. So why would you use the same marketing tactics and promotional items, such as business cards, stickers, and pens like everyone else? Those items are all just going to get thrown in the trash. Instead, offer prospective customers something useful, and you may just drum up more business. One promotional item that continues to grow in popularity are koozies, also commonly referred to as "can coolers", "drink huggies," and "can coolers." You've seen them before, particularly at sporting events and on the beach. They're designed to keep your canned beverage cold, without freezing your hand off. Koozies are commonplace at social events like tailgates, parties, beach gatherings, or even among a small group of friends barbecuing on Sunday afternoons. They also are used as party favors for bachelor parties and even weddings! The gre   
  • How to Find Chinese Distributors

    You can easily find a variety of Chinese distributors on Internet websites and international trade lead boards. However, since most are independently operated, for the most part, anyone with an email address can join and offer to be a distributor or agent. To avoid fraud and to develop a fruitful business relationship, look for Chinese distributors on sites managed by United States government agencies and by reputable international trade associations. Find Chinese Distributors Instructions         1 Register your business and your export interests at the U.S. Department of Commerce's export website. Once you are registered, you can search the database of opportunities and offers that are sent by the local commercial officer at the U.S. Embassy in China. The export site also registers foreign businesses and maintains a database for business matchmaking.         2 Visit the Traderoots   
  • What to Consider in Starting Up an Online Retail Marketing and Promotion Business

    Every business's objective is to purchase products as economical as possible and make a profit from selling it at a higher price. This is the first rule of marketing / promoting at retail. Online sales abide by the same procedure. The advantage of selling online is that expenses are considerably reduced; as are the initial outlay in commencing your business. A desktop or laptop with a broadband or cable connection is your first requirement; along with a competent and reliable wholesale supplier / manufacturer is a pre-requisite. Researching and sourcing a wholesale supplier is easy. Go to the SaleHoo site. Mark Ling and Simon Slade founded SaleHoo.com. Both are from New Zealand. SaleHoo was initially launched in 2005. SaleHoo assists marketing / promotion retailers source and partner wholesale suppliers / manufacturers. SaleHoo's enormous directory contains details of worldwide suppliers / manufacturers and their products. A sma   
  • Wholesale Distribution the Right Way!

    Beware of certain whole sale practitioners who are not legitimate companies. Find out about their credibility, by reading more on the testimonials and through word of mouth as well. A lot of wholesalers - to- be have suddenly popped out from no where, on the internet and the number seem to be increasing on a daily basis. Carefully choose your wholesale distributor based on certain credentials. Most of the wholesale promotions they make usually revolve around: The discounts offered by the wholesalers on any products are not low enough to make profit, and the products are usually obsolete or those with less demand. Secondly, the discounts offered on the products are low, but the products are obsolete and of less demand. Thirdly, the products are in high demand but the discounts offered to you, are not lucrative at all. Check online wholesale distribution directories to find out a reliable wholesale distributor. Save    
  • Personalized Water Bottle Marketing - 4 Tips for Greater Success

    A personalized water bottle can make a great marketing tool as it's an inexpensive yet effective way to disseminate information about your company. According to a recent study, on average, drinking wares have a per-impression cost of $0.004 and get you a bit over 1,300 impressions over their useful life. You can have lower per-impression costs with other promotional products and you can have more impressions too. Think personalized bags and shirts. However, not every occasion calls for a bag or a shirt. As a matter of fact, some call for a water bottle. Since not everybody who's determined that giving away a personalized water bottle or two gets the full effect, here are four tips to help you market with water bottles more successfully. 1. A Personalized Water Bottle That Stands Out Works Harder For You In the world of personalized products marketing, "He who screams louder gets the attention" becomes "He who stands o