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Knowledge Base Articles

  • Customized Promotional Products: Perfect Business Branding Solutions for Increasing Sales

    Try to remember how you felt when you received a customised birthday cake with your name on it and was treated like royalty. "Awesome" probably describes this feeling you then had when people treated you this way. Every customised gift is relatable to this feeling and we often tend to become attached to the gift giver, emotionally or mentally. This fact has now been adopted and utilized as marketing strategies to increase business sales. Amid the contemporary cut-throat kind of competition, promotional strategy is considered to be the best method of increasing sales and is the "open secret" for staying ahead in the race. The sole purpose of promotional strategy is to introduce, persuade, and influence people; the same 3 "colours" that a sales strategy targets. Customized products impact enormously on both the giver and the receiver while providing the perfect business branding solution. Let's discuss how customized promotional products   
  • Wholesale Dropshipping - Discover the Secret Behind Successful Wholesale Dropshipping

    Wholesale dropshipping has been very popular these days because it seemed to be the easiest and fastest way of generating income from home. The tendency is to gain a lot of entrepreneurs who want to try money making online through dropshipping of wholesale products. Many people have tried and failed. Some have found their luck and succeed in this tricky world of internet marketing. What is their secret? In every business venture that entrepreneurs have decided to put up, especially online dropshipping, it is not just a matter of pure luck why they able to achieve their goal. They have done a lot of efforts and wise decisions for them to exceed in this ever-changing business field. Now, I am going to reveal to you their secrets on how they managed to be successful in this kind of business. Wholesale dropshipping generally talks about transaction among wholesale suppliers, retailers (which is you, the dropshipping business owner) an   
  • Where And When To Use Promotional Products

    To aid visibility exhibiting at trade shows, for new product launch, sending gifts to customers. Using Promotional Giveaways is the solution to target a wide range of audiences, and will impact your customers with instant effect. Recurring business It is generally accepted that fresh customers who receive promotional products will, on average, return sooner and more often; also, they will spend more money than new customers who, for example, receive coupons. Incorporating a Promotional Item with a mail promotion will increase the number of replies by 50% and the use of Promotional Products as an inducement to respond will generate four-fold the number of replies compared with a typical traditional sales letter. Use of business gifts and promotional items Promotional products and gifts can be implemented in a vast variety of areas, such as Trade Shows, Conferences, Marketing Campaigns, Anniversaries, Exhibitions and Openings. Staff Incentives, Customer Loyal   
  • Promotional Conference Folders Should Not Be Forgotten

    If your business is planning to hold an important conference in the near future, or if you are planning a business related seminar, you should first consider purchasing promotional conference folders to hand out to your attendees. Not only will promotional conference folders be a great tool to help you write your schedule and keep your papers together for meetings and seminars, but they can also serve as great marketing tools if you give them away. The following paragraphs will discuss some of the benefits associated with handing out conference folders with your name and company logo. One benefit of using conference folders to help build business is the wide range of prices available for the folders. Promotional conference folders can range from relatively inexpensive to quite costly. This factor is beneficial to you, because it means there are promotional conference folders available to perfectly match any budget. If your business is new, and you can't afford the best, you wi   
  • Think Ahead With Promotional Gifts

    Marketing experts, across the globe, are unanimous in two points with reference to promotional gifts:- Any company can use promotional gifts to promote their business The future use of promotional gifts will only increase and they will be more effective in times to come. What makes promotional items a promotional vehicle of the future? Online experts believe that in future companies will try to concentrate on selective audience and will focus their strategies on niche markets. A research paper from Baylor University indicates five recent trends in relation to promotional products:- Advertisers are only beginning to learn the advantages of a complete marketing strategy comprising of both mass media advertisements and promotional gifts. There is too much congestion in the mass media which is creating an ever-increasing opportunity for promotional gifts programs. Companies have realized that in case of mature markets, especially i   

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