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Knowledge Base Articles

  • How To Use Packaging To Promote Your Business

    What's the use of having a great product, price, advertising campaign, and other elements of a marketing mix that work wonders for a marketer but that lacks good packaging and aesthetic appeal? Packaging is as important an element of the promotional mix as pricing, features, etc. Packaging in itself consists of various factors that can help a marketer sell the product. In fact, many marketers understand the importance of packaging as it directly influences interest in the mind of a buyer and induces him or her to try out the product outside his or her normal buying pattern. The packaging of a product can work wonders for the business by promoting the product through word of mouth, visual display of product, shelf promotion, etc. Proper planning of packaging gives the product an aesthetic appeal, use of colors makes it attractive and shape may give it a curiosity factor. Safety and security of the product are concerns as well.    
  • Tips to Buy Wholesale from China

    China is now recognized as the world's factory. Many people from all over the world as well as businesses source their products from China wholesale market and get good margins. The new strategy of retailers all over the world is to buy wholesale from China and sell it in the local markets to enjoy higher profits. China- A Global Market China now manufactures different types of products, starting from simple pins to high-tech electronics. The easy availability of cheap workforce and technological expertise make China manufacturers capable of producing cheap goods. The globalization as well as liberalization policies initiated by different countries have made it far easier to import and export goods to anywhere. The world has now turned out to be one single global market and China is leading this league. In majority of the manufacturing sectors, China is a volume producer now, far outweighing the other nations. Initially, people viewed this wholesale manufacturing move o   
  • A Custom Water Bottle is an Excellent Promotional Item to Give to People With Active Lifestyles

    A custom water bottle is an excellent way to make your bottle stand out from those that your teammates own. Because hygiene is important, especially in sports, being able to quickly identify which bottle belongs to you can ensure you stay in top competitive form. However, it is important that you take the time to decide exactly what type of bottle best suits your needs before you have one customized for you. The type of bottle, the size of bottle, and the materials the bottle are made of are all important factors in how much it will cost to have your bottle customized. In addition to this, there are factors such as the type of customizations you want that can significantly alter the final cost of the bottle. The first aspect of a custom water bottle you should keep in mind is the type of bottle. You should consider the types of activities you do most frequently when you are considering the type of bottle you want to purchase. Do you hike a lot?   
  • Wholesale Business Gifts - How to Get the Best Deal

    Whether it is a small business or a large company, promotional advertising is the star of the show. Many large firms are employing the art of advertising by giving away their own brand. Indeed, using promotional products is very effective in selling your brand. Everybody loves receiving gifts, tokens, and other Wholesale Business Gifts for free, especially if they are rendered useful to the receiver. Practicality is the name of the game. Choosing your promotional business gifts should be on a utilitarian basis. Moreover, there are three reasons why companies make use of corporate gift giving. First, they serve as thank-you gifts for your clients and employees. Second, it makes you look generous and that you will gain more loyalty. Third, they will advertise your products for many years even if you are just sitting in your desk. Set Up the Plan Choosing the right products is a little bit complicated. You have to consider a lot    
  • Tips When Picking Promotional Gift For New Businesse

    Many business owners arrive at the conclusion that finding a promotional gift for their next marketing endeavor is the way to go. However, they may not know where to turn. There are hundreds, if not thousands, of companies across the internet that offer custom promotional items. While it takes time to sift through the actual items, it's less fun to scour the internet for a company with a proven track record of good customer service, fast shipping and corporate bulk order discounts. Here are a few places to check out. Are you on a shoe-string budget? Don't fret. There are cheap and effective ways of promoting your business, even utilizing the promo gift model! A site like "Poor Richards Promos" may be your best resource because they have a number of promotional gifts and logo products for less than $1. For instance, you can get promotional merchandise with your brand on it like 32-cent calendar magnets, 33-cent imprinted pens,