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Knowledge Base Articles

  • Aluminum Water Bottles Are an Excellent Choice for a Promotional Gift

    As a business owner wishing to generate sales and income to your bottom line, choosing the best forms of marketing to get the business name out to the general public is a must. Therefore, choosing the most effective methods to market, such as promo items, and having customized products with a company name or logo printed, is one of the most effective marketing tactics that a company can use. When choosing the products to customize, picking things like custom aluminum water bottles, or pens, t-shirts, hats, or towels, are all simple, and will ensure the lasting effect the company is trying to get in the consumer's mind, and the positive image they hope to conjure up in the consumer's mind when they see the company name. Choosing the right printing company to imprint the custom aluminum water bottles, and other promo products, is also something which a business owner has to consider when having these items customized. Making certain that the best   
  • What to Consider in Starting Up an Online Retail Marketing and Promotion Business

    Every business's objective is to purchase products as economical as possible and make a profit from selling it at a higher price. This is the first rule of marketing / promoting at retail. Online sales abide by the same procedure. The advantage of selling online is that expenses are considerably reduced; as are the initial outlay in commencing your business. A desktop or laptop with a broadband or cable connection is your first requirement; along with a competent and reliable wholesale supplier / manufacturer is a pre-requisite. Researching and sourcing a wholesale supplier is easy. Go to the SaleHoo site. Mark Ling and Simon Slade founded SaleHoo.com. Both are from New Zealand. SaleHoo was initially launched in 2005. SaleHoo assists marketing / promotion retailers source and partner wholesale suppliers / manufacturers. SaleHoo's enormous directory contains details of worldwide suppliers / manufacturers and their products. A sma   
  • Countdown To Promotional Conference Bags

    What's a conference without promotional conference bags? It's like a festival without the cotton candy and popcorn or a party without the goodies. Promotional conference bags are one of those traditions that have become much anticipated among those who attend conferences as part of their business or professional lives. Whether they're handed out at check in or picked up at a table when the conference starts, conference attendees thoroughly enjoy rifling through the contents to find all the promotional goodies provided by conference sponsors and look forward to using the bag itself again and again. If you're in charge of ordering the promotional supplies and goodies for your organization's conference, getting the goodies into the promotional conference bags is a process that started months earlier. If this is your first time planning a conference, here's a quick countdown of things you need to consider and a timeline for ordering and organizing everything that goes into putting   
  • Should I Promote With Custom Baseballs?

    If you are a small business owner, you understand how difficult it can be to stay visible in the marketplace. To move from "survive" to "thrive," you need an unforgettable marketing strategy. Printing your company's information on offices supplies and apparel is a smart and affordable way to impress consumers. But have you ever considered advertising yourself on athletic gear? Maybe you should, especially if you really consider just how many people are invested in the watching and playing of sports. Do you have a customer who enjoys playing golf on the weekends? Why not give him a golf shoe bag at your next meeting? Is your coworker in a soccer league? A personalized soccer ball would speak right to her heart. Does your potential client hold World Series Tickets? At the end of your meeting, present him with a gift that not only piques his interest, but also leaves behind a favorable impression - the gift of custom baseballs.    
  • Ho, Ho, Ho! Christmas Promotional Goods

    Christmas is one of the best holidays to maximize your advertising needs. The season of giving will not only make you more generous when it comes to giving promotional goods but it will also make your recipients more grateful in receiving your gifts. However, it can also be a tough time for any advertiser. With the piles of gifts that a customer receives not only from other companies but also from family and friends, it would be hard for them to determine which one came from you. The trick here is making yours more noticeable than the rest. Here are some tips: 1. Keep it colourful. Make your package stand out. A lot of packages over the Christmas holidays are usually wrapped in red and green wrapping. So choose other colours such as bright blue, hot pink and even silvery white. Anything that will look different from the rest. If you can catch your customers attention with your gifts wrapping, you are halfway there. 2. Keep it