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Knowledge Base Articles

  • Promotional Gifts - Ultimate Business Strategy

    The four important components of marketing are: product, price, place and promotion. Promotion is the communication with clients or customers using advertising (print, T.V, etc), public relations, point of sale and word of mouth. To make your business successful or to derive expected business profits, you need to focus on these 4 P's. The fierce competition in the market doesn't give much scope to play with product, price and place. Every company more or less is on same ground on these. The fourth P i.e. promotion provides the cutting edge to the company. That's why companies use astronomical amounts of money to promote their products and services aggressively. In promotional campaigns, promotional gifts play an important role. So much so that it is often referred to as an ultimate strategy in promoting businesses. Why distributing promotional gifts is an ultimate business strategy? Experts online believe that promotional products are an ultimate business strategy becau   
  • What to Look Out For in Wholesale Drop Shipping Companies

    If you are planning to start an online business as product retailer, it helps to know that you can work with many other companies to maximize your business profit. For example, you can work with wholesale drop shipping companies to provide efficient product supply and delivery service to customer. It is a form of retailing where the goods are kept by wholesaler instead of retailer. Customer's order and shipment details are received by retailer and passed to drop shipping companies. The job of preparing and shipping of good is done by wholesaler. Both sides profit in different ways. Retailer's inventory management risk is passed on to wholesaler and wholesaler gets to rely on retailer to promote products on their behalf. There are lists of legitimate wholesale companies that you can find online but there are also many scams involving bogus companies or individuals. They claim to be able to help you deliver goods to customers and ask for payment    
  • Custom Totes - Tailor-Made Bags For Successful Promotions

    There are actually a number of options for you to choose from the wide list of promotional items for your marketing campaign. Among these options are custom totes, which are great and effective advertising tools for your company. Promotional tote bags are also among the most cost-effective options that can help promote your brand, services, or products regardless of how the global market industry is. Considerably, these custom totes have a lot of successful advertising stories as well as its effectiveness in business promotion. Because of this, businesses now use these bags with increasing popularity and wide use. So if you are considering in having tote bags for your promotional needs, here are some great advantages waiting for you. Totes as Fashion Trend For one thing, custom totes are widely popular among professional women. Hence, these bags are also becoming a trend. Furthermore, these bags are also more than for fashion    
  • The Growing Scope of Wholesale Promotional Products

    Marketing is an important part of the corporate sector operating from any part of the world. The successful marketing strategies hold the key factors as far as promotion of the company and its products are concerned. These marketing strategies are tailored according to the products and services of the company. Every company hires especially skilled marketing experts who are responsible for devising and developing innovative and successful advertisements. In the changing scenario of the good and effective marketing strategies, the importance of wholesale promotional products is increasing at a fast rate. Most of these products are available with all the leading producers of wholesale promotional products. The basic function of these products is to carry the name and logo of the promoting companies. These companies sign a memorandum of understanding with the makers of these products. As per this understanding, the manufacturers print or encrypt t   
  • Wholesale Umbrellas - How Will You Save Money When Buying Promotional Umbrellas?

    There are countless advantages to buying wholesale umbrellas. Many companies do benefit a lot through discounts and deals on offer, especially when ordering them for their promotional marketing campaigns. Whenever you order a product to be made to your requirements, you have to pay for a set up fee so that your templates and designs can be loaded into the machine. Whether you are ordering one hundred or ten thousand units, this cost is the same. However, when you average this fixed cost across considerably more units, the cost drops significantly and this is the reason why buying wholesale will save you on the production of the umbrellas.Furthermore, by combining them into one shipment, the freight costs will be considerably lower, ensuring that you have a higher chance of keeping your marketing campaign in budget. Here are four things to consider when using umbrellas in your promotional marketing campaign: 1. Good quality whole   

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