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Knowledge Base Articles

  • Custom Keychains for Promotional Giveaways and More!

    Businesses are constantly trying to find ways to promote their products or services using different strategies or marketing tools. Whether you are trying to advertise and raise awareness for your company by giving out free promotional products, or sell something with your brand name and logo printed on them, you can't go wrong either way. Some companies like looking for personalized items they can give out to their clients and customers which they will constantly use on their everyday lives and at the same time promote their business. Some of the most popular products to purchase in bulk and get customized these days are custom keychains. Key chains are used every day by people of all ages to carry with them their house keys or office keys. Therefore giving these out at tradeshows, conventions, conferences or other promotional giveaway events can be just what you need to expand your clientele and leave a great impression of your company to everyone.    
  • Shenzhen, China

    Visits China's fastest growing newest metropolises - Shenzhen, China. The city is very well known as the city of sunshine and modernity and a beautiful garden city in South China. I'm sure that by the time you set foot in this beautiful city, you will see how it kept pace with its economic and social development. What's more is that the people living in this city are in harmony with nature. Shenzhen has fast becoming internationalized as China's first special extraordinary economic zone. Unlike other large cities, Shenzhen is a strange place because its history is largely not present tangibly or in a genuine way - yet it is represented by an imitation of world-famous sights such as the Taj Mahal, Eifel Tower and the Great Wall. Despite the absence of these sites, Shenzhen has deep cultural roots dating back over 5,000 years ago but was only founded 27 years ago. In fact, archaeological research has proof that aborigines started occupyi   
  • The Strategies of Bargaining in China - Tips for Successful Business

    A popular saying goes around in China, "Everything in China is negotiable." Shopping, selling and buying seem like games that are played between buyers and sellers on the street stores, vendors or in the wholesale markets. However, as a rule of thumb, don't bargain at large department stores, corporate chains as the prices are fixed, and the sales persons don't have the right to modify them. In the market, everyone is out there to make money, and you have to learn the rules so as not to get something that would throw you into deep regret. 1. Opening with some basic Chinese sentences. Don't worry that it would throw you into a headache Chinese conversation. A few opening up sentences like Ni hao(Hello), Duo shao qian(How much) can put a smile on the face of the sales person and cultivate the relationship. 2. Bring a calculator with you if your Chinese is not effluent enough to carry out a conversation. Do not always think that you can c   
  • Water Bottles Market Your Company to the Masses

    When you buy a newspaper ad, you pay several hundreds of dollars and you are able to market yourself to a few hundred people. Essentially, you are paying one dollar for each customer. When you advertise on television, you pay thousands and reach a few thousand. In this regard, you are paying about two dollars for each customer that comes in your store. This means if you pay $4,000, you should get about 2,000 customers after the television ad. However, why spend this much and get only a few results when you have something like promotional gift marketing. When you use promotional gift marketing with something like water bottles, you are marketing your company to a lot of people for a very small amount of money. For example, if you spend two dollars on every bottle, and each bottle brings in four customers, you are paying $.50 per customer, and that is much better return on investment than through television and newspaper advertising. How can some   
  • Get Enduring Promotional Value With Sports Bottles

    Are you looking for the perfect item for your next trade show giveaway or promotion? Promotional sports bottles should be high on your list of considerations. Promotional sports bottles have nearly all of the qualities that make them an ideal choice as a promotional gift item for nearly any event or advertising campaign. Take a look at the qualifications. The promotional items that you choose should be useful to your intended recipients. There are very few people who have no use for a sports bottle. Even those who don't engage in sports find they're ideal for toting along a favorite beverage when they go out to run errands, on the drive to work or any other time that they're sipping on the go. Promotional sports bottles put your logo on an item that will be used by almost anyone who receives one. The ideal promotional item is one that will be used often, not tucked away in a drawer. A promotional sports bottle that fits a bike clip or is the perfect siz