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Knowledge Base Articles

  • Marketing Magic - The Many Uses of Promotional Merchandise

    Promotional merchandise is a dynamic marketing tool that has many uses for almost every business in every industry. Whether you're looking for creative advertising space or just trying to keep in touch with past customers, promotional merchandise is a unique way to get the job done. Red-hot Branding With Promotional Merchandise Successfully branding your company is no easy task. When you think about the fact that the average American is exposed to approximately 247 commercial messages EVERY DAY, you can understand the importance of creating a distinct brand. A brand will separate your company from the overwhelming flood of competitors that are constantly vying for the public's attention. One of the best tools you can use to help build your brand is promotional merchandise. In 2007, a survey organized by Source-e polled a sample of 429 respondents, two-thirds of which were labeled as CEOs, Chairmen, or Managers at their companies. According to the resu   
  • Reusable BPA Free Aluminum & Stainless Steel Water Bottles

    When the heat rises so does your need for hydration. You need water to keep your body temperature cool so you don't get overheated. If you are a person that is on-the-go, you need something to carry your water in at all times, something that will keep your water cold. What you need are reusable BPA free aluminum or stainless steel water bottles. Reusable aluminum and stainless steel bottles are the choice bottles. They are BPA free, which means they do not carry a synthetic hormone that can mimic estrogen and cause prostate cancer. The fact that they are reusable makes them eco-friendly. So, aluminum and stainless steel water bottles are good for your health and good for the environment. Reusable aluminum and stainless steel bottles can be purchased factory direct blank or printed. So, if you are a business owner and want to use BPA free water bottles as your promotional gifts, you probably won't decide to purchase them blank. You wil   
  • What Choices are There for Promotional Products?

    Promoting your business is important. If no one knows about your business, it will not be very successful. One way to effectively promote your business is by offering promotional products. Promotional products get your business's name out to the public while giving them a useful product that will remind them of your business's name over and over. What choices are there for promotional products? There are hundreds of choices. Here are some of the more popular ones. Writing instruments - Ballpoint pens, pencils, highlighters, permanent markers, and other writing instruments are some of the most popular promotional products for a good reason. They are inexpensive, easy to distribute, and appreciated by the recipients. Apparel - Another popular promotional product is apparel. Baseball hats, t-shirts, golf shirts, even boxer shorts can be imprinted with your company's logo and information, and those who wear the promotional items become a walking billboard for   
  • Use Promotional Items at Trade Shows to Promote Your Business

    Savvy companies today fully understand how competitive business can be. As a result, they do everything they can to promote their businesses in the best and most affordable manner possible. For many companies, this means ordering promotional items from a wholesaler or exporter and then giving them to employees and customers. When handled properly, promotional products can be an integral part of promoting your business. Selecting the right promotional items and corporate gifts is absolutely crucial because it can affect your entire business. The right products can help to convey the right message to current as well as prospective clients. Given the number and different types of promotional items that are available to choose from, the process of choosing the right products can often times be confusing. This is why it is important to spend some time looking for the right supplier and creative products that will convey the message you want to send.    
  • Online Promotional Business Tools You May Not Have Tried Yet

    The internet has become a one stop business shop for all imaginable businesses. It has also become one great tool for most businesses' advertising and promotions. One business promotional method that online business owners take advantage of is electronic mail or email. Most email accounts can be opened for free, particularly if it will just be for personal use. The only investment you will ever spend if you ever plan to use email as a promotional tool is your time. As soon as you have a list of email addresses of your potential customers then you can be on your way to building your own business network. Sending an email is also one of the best ways to get your message across via the internet. Promotion details can be readily included in the email content, or you may opt to add attachments for more details. However, if you do not have the time to regularly check on an email account, mailing lists is the next best option. Another great w