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Knowledge Base Articles

  • Wholesale Gifts - How To Create Business & Loyalty

    The wholesale gifts industry is estimated to be in $18.01 billion business by the Promotional Products Association International (PPAI). On the PPAI site, they explain how companies now have a more significant grasp of the important correlation between promotional products and business growth. Just think about for a minute how important of a role gifts play in building a business. Being able to give that strategic gift at the right time to the right client is key. It is not because you're bribing your client to do business with you, however it is because you are aware of what they like and you prove to be thoughtful enough to spend your time and money on their needs. That is why the wholesale gift industry is so huge today. We are in the sports memorabilia industry and hundreds of huge corporations purchase sports memorabilia and collectibles to give away to their clients, customers, and employees. Sports incentives work very well beca   
  • The Growing Scope of Wholesale Promotional Products

    Marketing is an important part of the corporate sector operating from any part of the world. The successful marketing strategies hold the key factors as far as promotion of the company and its products are concerned. These marketing strategies are tailored according to the products and services of the company. Every company hires especially skilled marketing experts who are responsible for devising and developing innovative and successful advertisements. In the changing scenario of the good and effective marketing strategies, the importance of wholesale promotional products is increasing at a fast rate. Most of these products are available with all the leading producers of wholesale promotional products. The basic function of these products is to carry the name and logo of the promoting companies. These companies sign a memorandum of understanding with the makers of these products. As per this understanding, the manufacturers print or encrypt t   
  • Raising Awareness With Promotional Products

    What are your marketing objectives? If one of your business goals is to increase brand recognition within your target market, promotional products are the affordable and effective solution your company is searching for. Promotional products get the attention of your target market in a positive way. You can start raising awareness with promotional gifts for your brand very quickly too. What do you want your target market to know about your business? Do they know your business message, its values and goals? Do they know what separates your business from the competition and why your products and services are far superior to anything else available in the marketplace? Ensure that your company message, products and services are portrayed to preferred market sectors in the right manner. Your business can invest in promotional products that address your market sector by gaining their attention through promotional items they want and need. Promotional products can help your busi   
  • The Best Wholesale Products to Sell Online

    Whether you're a small business, a home-based entrepreneur, or a more established enterprise with a whole horde of employees, finding the best wholesale products you can is key to successfully selling online. Today's consumers can be a fickle bunch, and what works one day could be "old news" by the next. When you sell online, whether through an online auction like eBay, or through your own eCommerce site, you need to have a source for wholesale products that can be as flexible as you require, and as reliable as they can be. Nothing will discourage return visitors faster than the dreaded "on back order" or "temporarily out of stock" messages. Online auctions have become a popular method for selling products online. It's simple to get set up and simple to list products and get started. That does not, however, mean that it is simple to make money. It can be done (many thousands do it every day), but it will take some work and some co   
  • Wholesale Lot Plastic Bags - Buy in Bulk With a Wholesale Lot and Save on Your Business Promotion

    Purchasing plastic bags wholesale and in bulk is one of the best promotional options you will find for your retail business. The positives outweigh the negatives by a long shot when it comes to bulk purchasing these plastic bags. Let's take a look at these positives and negatives. Cost savings is one positive of buying bags in bulk that you will feel good about. Buying in bulk means you can high priority when you deal with the supplier, a period of credit for the payment and demand discounts. This allows you to cut costs with out skimping on the benefits you receive. This is the primary reason why retailers purchase their promotional plastic bags in wholesale lots. The design of the bag for a bulk order is more straightforward and easier than designing for many variations. A good amount of thought usually goes into the first few variations. The later ones are then just a modification job and he resulting quality of work is compromised.