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Knowledge Base Articles

  • Wholesale Pens - Marking Its Way Up the Promotional Ladder

    One of the first things we must consider when choosing the right promotional product is its functionality. This is because people tend to use those things more often, which also reminds them more about the brand that you are trying to promote. And with this as a basic guideline in advertising, Wholesale Pens have always been an option for your giveaway. They come in different colours, designs, and materials that can suit any target market you have in mind. Types of Wholesale Pens Used for Promotional Purposes Roller ball pens. This is the most common type of pen most popular brands have. It offers precision in ink distribution, which makes it ideal for writing. These pens are usually given out to executives. Multi-function pens. This is the multi-coloured pen that is normally a four-in-one pen. This can be given out to students and office employees. Rubber gripped pen. Any kind of pen can have this feat   
  • Avoid Using Plastic Water Bottles

    Well you must know that the numbers you are going to see are reflecting the impact of modern habits of drinking water. Although these data may be somewhat questionable and contestable, sometimes if we change our attitude and behavior in consumption, that may lead to benefits for us. Now without wasting time let us look at the facts and numbers related to plastic water bottles. The plastic bottles take about seven centuries before they completely decompose Eighty percent of used plastic bottles are not recycled. Each year in the U.S. thirty eight million plastic bottles used for water go into trash without being recycled It takes ninety million gallons of oil to produce a billion plastic bottles On an average, American people consume one hundred sixty seven bottles of water a year. In Italy every year consumption on an average is of two hundred seventy liters of mineral water and soft drinks   
  • Doing Business With China

    The two most over-used buzzwords in business of the last ten to fifteen years are "China's Coming" and "The internet will change everything". Curiously, it's not very often that you hear both buzzwords used together - but why not ? Using the internet to do business with China has to be one of the smartest ideas around. First of all, China has some incredible advantages in terms of trade. It has easy access to raw materials and cheap labour. Its economic base is growing and there is very little that China can't produce. Secondly, it is a massive and growing market for all sorts of products and services and with an increasing taste for western brands. These facts alone make doing business with China a very interesting proposition, let alone the fact that your competitors are already thinking about how they can lower costs and/or expand sales by doing business with China. But there are a number of drawbacks to doing face to face business    
  • How to Source Wholesale Products

    If you’re starting a retail business and looking for products to sell, you’ll need to find reliable wholesale suppliers. Sourcing wholesale products can be challenging, and there are certainly lots of pitfalls that business owners need to look out for. This serves as a guide with some helpful tips for finding the right wholesale product sources for your business in the US. Steps 1 Decide what you’re going to sell. There are many ways to go about this. You want to choose products that are going to sell well, but that the market isn’t completely flooded with. In that case, you would need to be ultra-competitive in order to get sales. Perhaps you make your own items to sell (like handmade jewelry or crafts), or you want to sell fashion accessories or clothing. To determine what kind of items are selling well, you’ll need to look at trends. If you’re opening up a physical store in your area, you’ll need to do some research into local    
  • Promotional Plastic Bags - What You Must Know Before Buying Them

    Promotional plastic bags have become one of the top advertisement methods used to successfully promote a business or service in the most cost-effective manner. Whether they are plastic, fabric or paper, customized promotional bags are perfect for customers when they leave your stores, carrying merchandise and food products, attend tradeshows, and go to food fairs. If you do your research well, according to the trade group Film and Bag Federation, most people will grab plastic first. Economically and environmentally, plastic outweighs paper in many ways: R approximately 94% less waterborne wastes than paper. Consumes 40% less energy than paper. Produces 70% less atmospheric emissions than paper. Generate under 80% of solid waste. Standard and reusable plastic bags cost one cent to make while paper bags costs four cents, which makes them ideal for advertising purposes. Y   

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