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Knowledge Base Articles

  • Why Should an Organization Select Promotional Logobugs to Advertise Its Brand?

    Promotional items and corporate gifts are distributed by companies and organizations to attract more customers and they create brand awareness and brand recognition by exposing your consumers to your company name, business information and logo. Promotional products increase your productivity levels and enhance existing relationships. They can be customised and take your business to new heights. Distributing promotional products is one of the most useful business and marketing strategies. However, you should be very careful while choosing a promotional item as your selected item should be useful to your receivers. Keep in mind that if your promotional gift is successful, it is more likely that your brand would be so too. Among the galaxy of promotional items, promotional logo bugs shine with pride and effectiveness. They are funny, cute, simple, little, pom-pom animals that are powerful enough to advertise your business to your clients and tar   
  • Why Should a Company Select Promotional Chocolates to Advertise Its Business?

    Promotional goods including printed promotional items and corporate gifts are inexpensive and cost-effective as compared to other conventional channels of communications, yet they are more powerful and effective. Printed promotional items like bottle openers, desk sets, passport covers, purses, jumpers, hats, mugs, pens and pencils and many more are delivered among your target audience while corporate gifts are handed out to business executives and employees at seminars, exhibitions, conferences, trade shows and conventions. These printed promotional goods are highly acknowledged by your recipients as they enjoy receiving and using them and your brand gets exposure on the consistent basis. Promotional items are very effective for keeping your brand name in front of your prospects for a long period of time and reminding them of your company regularly. Among different printed promotional items and corporate gifts, I think that promotional sweets    
  • Promotional Items For a Comfortable Workplace

    The average employee spends at least 45 hours in his workstation. The office is basically his second home, a second life. One of the basic things the company can provide is a wholistic and comfortable workplace that allows him to fulfill the requirements of his job and still strike a balance between outside life and work. Here are some ideas for promotional items you can integrate in your employee motivation programs: Ensure that work stations are ergonomic. Easily, one of the major reasons for absenteeism is work-related injuries. Supply your employees with promotional items such as wrist pads, filters for their computer monitors, ergonomic keyboards, and back pillows. Educate your employees on proper posture at their desks so they do not get back or neck injuries. Get the entire team together to start the week right. Monday is the best time to plan what happens during the week and to update one another on what's on the other's plat   
  • Promotional Water Bottles: How Do They Work As Promotional Items?

    It's hard to remember when plastic water bottles weren't around, whether in the gym, on the hiking trail, at sporting events, or in the park. Look in your kitchen cabinets and you probably have one, its body printed with a company's logo and contact information. That's because companies have long regarded reusable water bottles as great promotional items. But do they really work? At first glace, the idea that a drink container could increase a company's sales sounds zany. But small promo items do just that: present a company's information to as many people as possible, particularly customers and decision makers at potential client companies, in the name of drumming up more business. To determine whether an item will have its intended effect, it's best to examine it using the four criteria that predict most items' success or lack thereof: advertising space in terms of product scale, usability, appeal and longevity. Advertising Space    
  • How To Source And Import From China - Managing Risk

    Importing products from China is a great way to locate new business opportunities and increase profit growth. While the initial stages can be complicated, the payoff in terms of both immediate profit and long-term success is tremendous. Sourcing products from other countries, however, comes with its share of potential risks. It is recommended that first-time buyers follow certain precautions before embarking on any potential transaction. Locate The Right Product The first step is to locate a suitable product that interests you. Try to obtain as much information as possible about the demand for prospective products in your local market. Make sure that sourcing your chosen product from China is truly a cost-effective proposition. Factors like retail margins, VAT, insurance, taxes and freight and currency differences all affect the final retail price and many first-time bargain hunters end up sourcing a product at a price that is too high