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Knowledge Base Articles

  • Who Buys Promotional Items?

    The promotional items and associated gift industry is a growth sector with sales soaring in to the billions. Have you ever wondered who buys all these promotional items? If you guessed that the top buyers are big spending blue chip businesses and organizations who want to advertise and market their product lines, you'd be wrong. An industry study identified the top twenty-five industries that purchases promotional items and gifts by the amount spent. The results below might well surprise you. 25. The petroleum industry, including gas stations, oil distributors and refineries 24. The travel industry, including airlines, bus, trains, cruise lines and travel agencies 23. Food processors and beverage bottlers 22. Retailers and shopping malls 21. Pharmaceutical and chemical companies 20. Utilities like gas, electric and telephone companies 19. Telecommunications companies like cell phone and internet provide   
  • Keyring Wholesale - One Way of Reducing the Costs of Your Marketing Campaign

    Buying a particular variety of keyring at wholesale rates is one way of reducing the cost involved in your marketing campaign. Keyrings make excellent promotional gift items as they are used by almost all individuals in their every day lives. Whenever they lock or unlock anything they will look at your company's name printed on them. This will embed your company's name in the memories of the users. Whenever they need the products or services provided by your company, they will be reminded of the company whose name they look at every day. They will also recommend you to others among their family, friends and colleagues. In this way a keyring bought wholesale at affordable rates will propagate your company's brand name among a large target customer base. This kind of indirect marketing is not possible with any other medium of advertising. Most wholesalers of these simple yet effective gift items offer advice which helps you in choosing the right    
  • Enhance Your Popularity in the Market Using Wholesale Promotional Products

    Every company, big or small, looks for a profitable market for the sale of their products. The people who are running any type of business cannot expect the buyers to come and buy their products or get their services without knowing about them. The concept of global market has increased the chances of reaching the entire world market which can be very much beneficial for them. However, it is not an easy task to reach the world market without doing anything for the promotion of their products. As far promotion of these products and their services is concerned, it is done with the help of definite and well-thought marketing strategies. These strategies can be different as they depend upon the products and services that are offered by the promoting companies. The changing scenario of the marketing concepts from all over the world has increased the value of wholesale promotional products. As far as the value of these wholesale products is concerned   
  • How to Buy Wholesale Products From China

    With its low wages, business-friendly investment laws and immense labor force, the People's Republic of China has become the world's workshop. Not only do US mega-retailers source most of their products from China, but small shops, wholesalers, online resellers and manufacturing concerns buy from Chinese factories, as well. Individuals interested in importing raw materials and consumer goods for their operations can draw on this resource by learning a few basic customs and procedures. Going to the Sources     Attend a trade fair to meet directly with Chinese wholesalers and manufacturers. A China Sourcing Fair takes place annually in the United States, offering buyers a up-close look at goods, including electronics, household goods, tools, toys, clothing and shoes, currently on offer from Chinese factories. This fair requires only your business card, printed with a company name, for admittance. If you have the means and desir   
  • The Many Benefits Of The Stainless Steel Water Bottle - The Green Bottle Is Here!

    With most everything going green today, it makes perfect sense that there would be a smart alternative to plastic bottles. With the popularity of bottled water, I was pleased to discover the "green bottle", the stainless steel water bottle that simply makes sense and is the smart choice over plastic bottles. It really is the "makes sense"option especially when it comes to buying the perfect container for you to take with you when you want to travel with liquids. If you are looking for an alternative to plastic water bottles, consider getting a stainless steel water bottle for your water and other beverages. I recently did some online research about green bottles, and I discovered that there are many varieties from which to choose from. To begin with, let's briefly discuss the problems with plastic bottles. Using plastic bottles for your water no longer seems to make sense. Recent studies have come out reporting serious health issues with BPA, a