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Knowledge Base Articles

  • Increasing Sales Through Promotional Water Bottles

    Circulating promotional goods in the market with labels, logos and slogans of companies is considered a very effective way of advertisement. Companies release these promotional goods based on the customers they need to reach. Promotional water bottles are one among those promotional goods which have been released by most of the companies. They are a major attraction in sports events or among the competitors. These are an effective medium of communication because it spreads the message of good health. Promotional water bottles have a higher capability of display, due to its larger area it provide better visibility of the label, logos and slogans and they need not be crammed together making it difficult to be read by the observer. When designing promotional water bottles its size, shape, grip also have to be taken into consideration. The bottles must be easy to hold and accommodate if used for jogging, trekking, cycling etc. If a promotional wa   
  • How Much to Spend on Promotional Gifts

    Promotional gifts come in all shapes and sizes. They also come with all sorts of price tags attached. Although you don't want to break the budget with the money you spend on promotional gifts, it is also extremely important to keep in mind that your promotional gifts are important and that you do have to fork over some cash for them. How do you determine how much to spend on promotional gifts? Here are a few things to keep in mind when you're setting that budget: How large is your company? The larger your company, the more you'll have to spend on promotional gifts, especially if the goal of the promotional gifts is to help your company grow. Of course, your budget overall will be much larger with a larger company than with a mom-and-pop shop. In general, think in terms of percentage of the overall budget instead of in terms of dollar amounts. Who will receive the promotional products? Promotion gifts that you give away at a state fair will be much le   
  • Which City is the Financial Center in China?

    There is a long time debate in China about the following question: Which city is the financial center in China? If you raised this question 10 years ago, the answer is definitely Hong Kong, but now Shanghai is catching up really fast, and Shenzhen, a city near Hong Kong, is grabbing more attention. Shanghai used to be the financial center of China for a long time. When I travelled to Shanghai I heard quite a lot people talking about the old Shanghai, they said the city used to be called the Eastern Paris in the early 20th century. That city became history when the Communist took power and shut down all stock activities. The old stock dealers were worried about their asset being captured by the government, they chose to leave Shanghai to Taiwan or to Hong Kong, which made this small city full of financial talent. Due to the immigrants coming to Hong Kong, the city developed really fast after the second world war, and made it become a am   
  • How To Select The Right Promotional Product

    Every business wants to enjoy the high position in the business arena. They should have the highest number of sales, huge profit margin, the best resources, and the dependable employees. All these factors contribute to make your business a hit. Apart from these factors, there is one more factor which plays a crucial role and that is promotional product. Promotional products should be effectively used to build business strategies, consolidating business identity, reinforcing your corporate message, and boosting sales promotions. You can achieve all these activities easily by using promotional products. There are innumerable promotional products available in the market but you have to be careful while selecting the best one from the lot Promotional products should be selected according to your business genre and needs. If you are into leather business, then gifting promotional umbrella won't be a wise decision, instead gift promotional pen in a leather case. By this recipients w   
  • Promotional Products Employees Can Wear

    For many years, many corporations have been using promotional products in their marketing programs. Promotional products and items are available to match the nature and needs of the any individual corporation or business. However, many businesses which depend on customer service are beginning to prefer promotional products their employees can wear, and customers/potential customers can see. The following paragraphs will discuss some of these specific items. Firstly, head wear is one type of promotional product that companies are purchasing to help boost their business. Many types of promotional head gear are available, all listing company information on the individual hat. Some different types of these particular promotional products can include: ball caps sun visors skull caps ear bands Not only can these trendy hats be given away to current customers, they can also be worn by employees, inside and outside of the workplace. Visors are often popul   

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