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Knowledge Base Articles

  • Promotional Lanyards Attract and Sustain Attention

    When you invest in customised promotional products such as promotional lanyards, you are more likely to attract and sustain attention from your customers. If you want your business to grow, then you need to keep your brand in the forefront of people's minds so that it is memorable and recognisable. That's why thousands of companies have produced their own range of lanyards and have seen a positive change. Promotional lanyards are usually customised with a company's logo or marketing message. There are many lanyard wholesale suppliers who offer this service and can help you select the best type of lanyards. There are a wide range to choose from and have the capability of providing your brand the exposure it needs. Polyester lanyards are very popular, as they are cheap, practical and durable. They usually come in flat and tubular styles are commonly used for corporate events, promotions and security. Flat polyester styles offer a larger    
  • Get Customised Logo on a Promotional Conference Bags

    Designing promotional items is very important. Therefore, care should be taken while designing it. The design on promotional products should appeal to its recipients. The same applies to promotional conference bags. Promotional conference bags are excellent for targeting niche markets. If you are a company which target to niche markets then you too can use promotional conference nags to promote your business. Promotional conference bag are used by executives and professionals like doctors, engineers, chartered accountants, writers etc. therefore, promotional conference bags shouldn't be very loud in design and shades. Secondly, the entire advertising space should not be used as it often affect adversely. It is also very important to customize your promotional bags by printing your logo on it. Logos help in creating brand recognition and awareness as most of the people remember companies by their logos. Customized promotional conference bags add more strength to your advertisem   
  • Doing Business in Guangzhou China - Things You Should Know

    Guangzhou is China's third largest city; it sits in Guangdong province and is only a two hour train journey from Hong Kong. It's also less than an hour away from Shenzhen and thus offers convenient access to most of the manufacturing heart of the mainland. It is officially a "mega city" with a population in excess of 10 million people, making it more populous than quite a few countries and it can take a while to get used to the size and sprawl of the city. Guangzhou is extremely popular for foreign companies looking to get a hold in South China, it's location is extremely useful as a transport hub and it can be more cost effective than opening a base in nearby Shenzhen which is closer to Hong Kong and thus is more expensive for property as it serves as an overflow to the island's Special Economic Zone status. Setting Up a Business As with all cities in China there are only three vehicles for a foreign company looking to open a   
  • Wholesale Promotional Products - The Smarter Choice

    Finding a way to promote your business which makes financial sense is not an easy thing to do, most of the marketing methods are extremely overpriced and the results may not be as good as expected. Small business owners who would like to create good branding for their firm will often find themselves limited by the amount of capital they possess. It goes without saying that marketing can be one of the most expensive operations which is required to get a business going, eliminating marketing from the picture would be just like trying to make a plane fly without any fuel. When it comes to advertising and brand building it is important to keep in mind that the first impression is always important, in other words, if you decide to use the cheapest possible TV advertising campaign chances are that the animation quality might not be the best, this being the case your potential customers might create erroneous assumptions about the quality of your busi   
  • Choosing a Variety of Promotional Items for Your Office

    It is important that when selecting promotional items or promotional gifts for your office, that you choose a wide variety of them. It would be unwise to only invest in one promotional item for your business or organisation. By mixing a variety of promotional items, you can be sure to target the right audience and have the right promotional item for the right time. By having a few different promotional items on hand at any given time, you can create a basket of promotional items to give to your staff or clients. This will surely show them how much you care and ensure that your promotional message gets added visibility. There is a wide variety of promotional items that you can include in your portfolio. These range from inexpensive promotional plastic pens and coffee mugs to more expensive executive engraved pen sets and business bags, there is something that is perfect for any business, organization or occasion. You can easily find a promotional item or product   

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