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Knowledge Base Articles

  • Sports Water Bottles Can Be Styled to Your Requirements

    For any business seeking to expand its brand, sports water bottles are a safe option. By giving these bottles away at sporting tournaments or other outdoor events, you can reach a large market of people of varying ages and genders. While not everyone is interested in physical activity, water is a basic necessity. Giving people an easy way to take water with them wherever they go is an excellent way to expose them to your brand. As the logos on water bottles are fairly prominent, you will also be exposing your brand to any who spend time with your customer. This can have a lot of benefits. These benefits can include bringing new customers to your business. As the price per bottle is relatively low compared to other forms of advertising, this can be very profitable for you in the long term. However, picking the perfect sports water bottles for your business can be a very challenging proposition. First, you need to select a style of water bottle.    
  • Avoiding Some Common Mistakes Can Get Your Advertising Maximum Benefits Through Promotional Items

    Promotional Merchandises make sure that your company brand is visible to your target audience and prospects effectively. Promotional products are very helpful in brand building and brand recognition. Over the years, branding has evolved as one of the most popular concepts in the marketing world. Your company's brand is reflected by its name, logo and message onto some promotional item. Promotional items like mugs, polo shirts, ballpens, pencils, pens, markers, lip balms, candles provide you with an excellent opportunity for making your company brand globally visible and advertise it in an inexpensive way. ECO friendly promotional items, blankets, sports bottles, toiletry bags, beach balls, flags, magnets, torches, stickers, shoulder bags, vases, bowls, briefcases, business bags, flasks, gift sets, letter openers, luggage tags, purses, accidents kits, car accessories, computer accessories, flip flops, ice scrapers, pen knives, screwdriver sets,    
  • The Growing Scope of Wholesale Promotional Products

    Marketing is an important part of the corporate sector operating from any part of the world. The successful marketing strategies hold the key factors as far as promotion of the company and its products are concerned. These marketing strategies are tailored according to the products and services of the company. Every company hires especially skilled marketing experts who are responsible for devising and developing innovative and successful advertisements. In the changing scenario of the good and effective marketing strategies, the importance of wholesale promotional products is increasing at a fast rate. Most of these products are available with all the leading producers of wholesale promotional products. The basic function of these products is to carry the name and logo of the promoting companies. These companies sign a memorandum of understanding with the makers of these products. As per this understanding, the manufacturers print or encrypt t   
  • A Guide to Doing Business Face to Face in China

    Firstly - where do I go and how do I get there? By far the best place to start is with the Canton Fair in Guangzhou - cantonfair.org.cn which runs in April and October. The best way to get there is by flying into Hong Kong either direct or indirect (a short stop over in Dubai is usually cheapest) an economy ticket should set you back around 395. Once in Hong Kong there are a variety of ways of making it up to Guangzhou but I find that the easiest and cheapest way is by train, all trains run from Hung Hom station in Kowloon and arrive at Guangzhou East station in Guangzhou, tickets are around $190HK one way. What paper work do I need? You will first and foremost need a Chinese Visa which you obtain through a Chinese embassy here in the UK - chinese-embassy.org.uk/eng/lsyw/chivisa/. You will need a Letter of invitation from a company or institution in China or Visa Notification Form issued by an authorized unit in China (Visa    
  • Promotional Water Bottles Boost Sport and Leisure Marketing Campaigns

    Any business involved in the sports, leisure or fitness industry will never fail to do well in promoting their brand by splashing it onto a water bottle! These are one of the most used items in this industry, giving a range of businesses the perfect opportunity to advertise and build brand loyalty in an innovative way. These products are appreciated by runners; joggers; hikers; cyclists; footballers; golfers; athletes; dancers; gym and fitness class goers; fitness instructors and personal trainers. But they also make a fantastic accessory for anyone else that is on the go such as a commuter or busy mum. Branded they can show off your trademark logo and message making a highly effective marketing campaign because they: o Act as a gift that customers appreciate - thus raising your public image and encouraging brand loyalty o Remind customers about you every time they are used o Go everywhere - imagine how many people will s