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Knowledge Base Articles

  • Promotional Coffee Mugs - A Cost Effective Means of Advertising

    As a business owner, it's important to understand the importance of marketing and know all the options out there that are available to you. Outsourcing your main means of advertising is a simple way to take care of business and can be extremely cost effective. The simple rules of promotional products are just this: let the ends justify the means, utilize the uniqueness available in the current market, and always trust in first impressions and statistics. Advertising can be a very tricky business, but with the right methods, the right information, and the right promotional item it doesn't have to be a painful process. Personalized coffee mugs are perhaps something everyone keeps in their home. A large portion of populations everywhere rely on coffee to get them going in the morning. As for all of the others, hot chocolate comes in a sweet second and mugs are saved for that same purpose. So, wouldn't it make sense to invest in imprinted coffee mu   
  • Drop Shipping--The Easy Way to Profit From Wholesale

    One of the easiest ways to make a profit through wholesale is to align yourself with a drop ship wholesaler. I have been doing business with a company for the past nine months. I am very satisfied with the results. The main points of satisfaction are that they have quality products, and usually ship by the next day of the order being placed. They ship by Fedex, and the shipping rates are reasonable. The first thing you do is set up an online store. This store is purchased through them, and it is pre-stocked with their products. This is not a monthly fee. The first step is to pick a name from what they have available, or use your own store name, that you register as a domain. The support does not stop there. The administration area gives good information, and many "how-to's" on how to set up the store. Some of the points that I like are: 1. When a package is sent the name of your store, like One Stop Gifts Shop   
  • Water Bottle Koozies - Perfect Gift Or Giveaway

    I think it is a pretty safe bet to believe that most of us are aware of what slip on Koozies are, but we think of them as just a foam or neoprene sleeve that we put around a can to keep it cold at s summertime outdoor party or barbeque. Truth to be told there are numerous styles and variations of this item. Other than the can style of these insulators, they are also designed to be used for items such as bottles. And in today's society one of the most popular products sold at online shops are water bottle Koozies. These are basically made of the same materials and same designs as the can style, however they are taller so they can be put around a bottle. Take into account that in today's world more people drink bottled water. Over the last ten to fifteen years, the usage of bottled water has doubled. Many are afraid to drink water from the tap due to diseases and also the thought of chemicals such as lead within the water. Even within ou   
  • How Promotional Mugs Can Lead to Marketing Success

    When it comes to thinking of ideas for your next marketing campaign, you should seriously consider investing in promotional mugs. They have the potential to deliver better brand exposure than any other promotional product and this is exactly what you need if you want more customers enquiring after your products and services and an a potential rise in sales revenue. There are a huge range of promotional mugs to choose from such as ceramic, china, plastic and travel mugs. The most popular types are ceramic mugs, which are strong, durable and cost effective. They are commonly seen and used in offices and workplaces and even given away as business gifts to corporate clients and partners. If you have ever visited a tourist attraction, there are often ceramic promotional mugs branded with the company's name and sold as souvenirs. Your company too can brand your own range of branded mugs and attract customers at a trade show or promotional event.    
  • 4 Promotional Items With Impact

    Promotional merchandise can be extremely effective in creating a physical presence for a brand or corporate image. The general rule is the better placed the merchandise, the higher the impact. Good quality promotional products, particularly long lasting items, have a continuum of uses and applications that make them work well in any environment. An imaginative promotional approach sticks, and it establishes a brand like nothing else. Types of promotional items and marketing values Promotional items are generally valued comparatively on their "retail" value. This is actually a pretty natural response to any gift item. Something worth $10 is more valued than something worth $1. With promotional items, therefore, the perceived value of the items is highly relevant. The novel, mid and high value promotional items, can be very good, even surprising, promotional assets. Their marketing value is considered higher than their retail value, mainly because they're very stron