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Knowledge Base Articles

  • Promotional Umbrellas - A Practical Gift For Your Business Clients

    Promotional advertising has long been one of the most successful and natural ways for a business to market their products and services. You can find a number of businesses and organizations that will promote and advertise their brand using high-quality promotional umbrellas. Umbrellas are a great way to give a practical gift for your business clients. After all, in areas of the UK where there is a high amount of annual rainfall, promotional umbrellas are a welcome and appreciated gift for business customers who always need a quality umbrella on hand. There are so many choices, styles and sizes of promotional umbrellas to choose from, it can be tough for a company to choose which ones are right for them. However, through some market research and analysis of your company, your marketing team can find the right umbrella to help promote your business and push it to the next level of success. You can make an informed decision about which promotional umbrellas your business clients    
  • Fresh Promotional Product Tactics To Push Company Memorability

    As successful brand-building, company-strengthening and sure-fire marketing components, promotional products have proven to be vital ingredients to the melting pots of both trade shows and marketing campaigns. Yet, many times, and usually more often than not, promotional products find themselves being added and utilized haphazardly, making promotional recipes taste a bit off, a bit short or too full or something. Instead of being out and boldly visible - and preferably being used, repetitively so - promotional items are usually hidden and tucked away in back drawers, left to collect dust and not necessarily accomplish what they were set out or intended to do, which is, to no surprise, promote. Thus, usual promotional-scenarios-gone-wrong involve opening a top desk drawer chock full of multiple brand names inscribed on a clustered bunch of assorted sticky-pads, pens and desk-top calendars of old - all promotional failures. Promotional Loses: May They "R.I.P." What'   
  • The Benefits Of Promotional Merchandise

    Near the end of the business presentation you hope impressed board members, thunder cracks loudly and rain begins to fall in steady force. The corporate heads suddenly look to be a very somber group indeed. Pull out your printed promotional umbrellas and pass them around. Your likeability meter has just moved to the highest measuring point. This benefits you with a better chance of securing business dealings with the corporate leaders who hold the power of deciding who is awarded with business contracts. Promotional merchandise holds many other benefits which make them a worthwhile consideration. Those printed, promotional umbrellas you just gave away will keep your business in the forefront of board members minds, even if you are not the only hopeful to make a presentation to them today. Another benefit of promotional merchandise is that it permits you to advertise your business on a large scale with less out of pocket money than most any other advertising met   
  • Are Plastic Water Bottles Eco-Friendly? Frank and True Answer Here

    If you ask me, are plastic water bottles eco-friendly, the frank and simple answer is going to be - No. On the contrary they are extremely harmful for the environment. The irony is that though many of us claim to go "green" and say "no" to plastic bags, we still continue to use plastic bottles! The funny part here is that unlike plastic bags which are harmful for the environment alone, the plastic water bottles are actually hazardous not only for the environment but for the user's health too. This is shocking as well as alarming. Here is why I answered no to the question - are plastic water bottles eco-friendly: - Plastic has the property of leaching into the water and contaminating it. Phthalates and BPA are the harmful by-products generated from plastic and consuming water containing these can cause various health problems. - These plastic bottles are not recyclable. In fact not many of us take the due care of throwing them    
  • Promotional Conference Folders - Ideal Giveaways at Business Events

    Out of the many promotional items and gifts, promotional conference folders are the best give-aways at business events, seminars as well as trade shows. These folders, available in designs and materials such as leather, synthetic as well as fabric can be easily personalised with your company name and logo on it. Conference folders can work to improve your brand image and get you all the visibility you need, primarily in two ways, i.e. your clients and customers and your employees.   Internal Brand Visibility  Your employees know how to ideate, manufacture, supply and market your product and services but don't often realise their relative importance, or for that matter, the scope and size of your business. Using common wholesale stationery may be convenient but may not always work to your advantage.  Check in various departments! Check for all that your employee needs to carry around during a normal working d