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Knowledge Base Articles

  • Why Many Businesses Prefer Promotional Products to Advertise Their Brands

    Promotional products can be great tools for creating name recognition and good will of your brands among your customers and prospects. If a particular promotional product is a giveaway at an exhibition or conference, as a hand out to children on their educational visits or an in-store freebie, it is a great approach to use these promotional items to advertise your company name at lower costs. Giving out something for nothing is an excellent way for your business to get your target audience's attention and this is what many businesses are doing these days to boost their sales. Many items fall into the broad category of promotional products. These items might include bottle openers, letter openers, laser pointers, notepads, memo holders, photo frames, alarm clocks, mirrors, cufflinks, make up kits, manicure sets, jewellery boxes, business bags, travel bags, clocks, flasks,gift sets, briefcases, wine sets, puzzles, mobile phone holders, credit car   
  • Is Your Plastic Water Bottle Poisoning You?

    You may not know for 20 years if your plastic water bottle is poisoning you. Right now the FDA says only that it will keep monitoring data to see if the agency needs to take regulatory action. It could be 20 or 30 years before they truly know the effects on the human body from the toxins leached from plastic water bottles. For now no serious action is being taken regarding the very serious health hazards presented by plastic water bottles, plastic food storage containers, and more. Here's why your plastic water bottle may be unsafe: Most bottled water comes in polyethylene terephthalate bottles, indicated by a number 1, PET, or PETE on the bottle's bottom. While some scientists believe that these bottles are generally safe at room temperature, when they are stored at warm temperatures, the story changes. When the bottles are warmed, they begin to quickly leach chemicals into the water. It doesn't matter if the bottles ar   
  • Cycling Water Bottles - Excellent Tool For Company Promotion

    Cycling water bottles are an excellent tool for company promotion. Because so many people own bicycles, it is possible to advertise to a broad audience without having to target only athletes. This allows you to promote your brand to quite a few different markets all at one time. However, before you make your purchase of bottles, there are a few things that you need to keep in mind. First, you need to balance quantity and quality. Bulk pricing can help you lower the cost per individual bottle. However, as branding campaigns do not have immediate returns, you need to make certain that you invest only as much as you can afford to write off as a loss. As purchasing cycling water bottles in bulk allows you to get the best price per unit, you will need to make certain that you have the appropriate storage space for your bottles before you make the purchase. In order to plan for how much space you will need, it is important that you plan for how many    
  • Choosing a Variety of Promotional Items for Your Office

    It is important that when selecting promotional items or promotional gifts for your office, that you choose a wide variety of them. It would be unwise to only invest in one promotional item for your business or organisation. By mixing a variety of promotional items, you can be sure to target the right audience and have the right promotional item for the right time. By having a few different promotional items on hand at any given time, you can create a basket of promotional items to give to your staff or clients. This will surely show them how much you care and ensure that your promotional message gets added visibility. There is a wide variety of promotional items that you can include in your portfolio. These range from inexpensive promotional plastic pens and coffee mugs to more expensive executive engraved pen sets and business bags, there is something that is perfect for any business, organization or occasion. You can easily find a promotional item or product   
  • Finding a Marketing Strategy - Promoting Your Business With Promotional Items

    What is the best way to get your business noticed? Advertising is one way, but it can have a reasonably short shelf-life. You need something that will make your target market think of you on a regular basis. Many companies have promotional products that they distribute to either potential customers to lure them in or current customers to thank them for their business, or through participation in fundraisers to reach a broader audience. These promotional items are always sold in bulk, with wholesalers offering the best opportunities for variety and price. When looking for a product to help promote your business, you need to plan ahead. It becomes part of your marketing strategy. If you are going to be providing promotional items for a non-profit fundraiser, you need to think about the following: Once you decide what item you will purchase, you need to find an appropriate wholesale supplier. There are several things to look for when sear