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Knowledge Base Articles

  • Advertise Your Breast Cancer Awareness Affair With Wholesale Promotional Bags

    The celebration of Breast Cancer Awareness month provide companies an opportunity to publicize their brand while raising breast cancer awareness. Commemorated during October every year, the occasion involves a range of activities ranging from cancer marches wherein patients and survivors of the dreaded disease as well as civic-minded citizens march across public streets while getting media exposure. Non-profit organizations as well as other businesses take advantage of the function in increase their brand while showing their concern for breast cancer awareness. During the various activities, you can heighten the exposure of your business by doling out wholesale promotional bags to the attendees of the benefit walk. By publicizing cancer awareness through corporate gifts, you are creating a positive impression on your target customers. One of the benefits of discharging logo imprinted bags during the contest is instant brand recall. Wit   
  • Promotional Gifts - Ultimate Business Strategy

    The four important components of marketing are: product, price, place and promotion. Promotion is the communication with clients or customers using advertising (print, T.V, etc), public relations, point of sale and word of mouth. To make your business successful or to derive expected business profits, you need to focus on these 4 P's. The fierce competition in the market doesn't give much scope to play with product, price and place. Every company more or less is on same ground on these. The fourth P i.e. promotion provides the cutting edge to the company. That's why companies use astronomical amounts of money to promote their products and services aggressively. In promotional campaigns, promotional gifts play an important role. So much so that it is often referred to as an ultimate strategy in promoting businesses. Why distributing promotional gifts is an ultimate business strategy? Experts online believe that promotional products are an ultimate business strategy becau   
  • Benefits of Custom Water Bottles

    Promotional water bottles offer a creative way of promoting company products and/or services because people will always appreciate useful gifts. Therefore, whether you have been in business for many years or just entering the market, water bottles can offer an effective avenue of getting out the word. The recipients will be able to remember the company for a long time, with many of them playing an important role of promoting the company wherever they go carrying them. Just like custom made tees, bottles can be carried and used all year round. When you giveaway well designed ones you can expect your promotional product to help you achieve your marketing goals, without exceeding your budget. · Social responsibility They make an appropriate gift item that can be used to increase your brand awareness. Furthermore, the bottles help you to play an important role in society by encouraging people to consume enough water, every day.    
  • How To Use Packaging To Promote Your Business

    What's the use of having a great product, price, advertising campaign, and other elements of a marketing mix that work wonders for a marketer but that lacks good packaging and aesthetic appeal? Packaging is as important an element of the promotional mix as pricing, features, etc. Packaging in itself consists of various factors that can help a marketer sell the product. In fact, many marketers understand the importance of packaging as it directly influences interest in the mind of a buyer and induces him or her to try out the product outside his or her normal buying pattern. The packaging of a product can work wonders for the business by promoting the product through word of mouth, visual display of product, shelf promotion, etc. Proper planning of packaging gives the product an aesthetic appeal, use of colors makes it attractive and shape may give it a curiosity factor. Safety and security of the product are concerns as well.    
  • Personalized Water Bottle Marketing - 4 Tips for Greater Success

    A personalized water bottle can make a great marketing tool as it's an inexpensive yet effective way to disseminate information about your company. According to a recent study, on average, drinking wares have a per-impression cost of $0.004 and get you a bit over 1,300 impressions over their useful life. You can have lower per-impression costs with other promotional products and you can have more impressions too. Think personalized bags and shirts. However, not every occasion calls for a bag or a shirt. As a matter of fact, some call for a water bottle. Since not everybody who's determined that giving away a personalized water bottle or two gets the full effect, here are four tips to help you market with water bottles more successfully. 1. A Personalized Water Bottle That Stands Out Works Harder For You In the world of personalized products marketing, "He who screams louder gets the attention" becomes "He who stands o   

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