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Knowledge Base Articles

  • Why Should a Company Select Promotional Chocolates to Advertise Its Business?

    Promotional goods including printed promotional items and corporate gifts are inexpensive and cost-effective as compared to other conventional channels of communications, yet they are more powerful and effective. Printed promotional items like bottle openers, desk sets, passport covers, purses, jumpers, hats, mugs, pens and pencils and many more are delivered among your target audience while corporate gifts are handed out to business executives and employees at seminars, exhibitions, conferences, trade shows and conventions. These printed promotional goods are highly acknowledged by your recipients as they enjoy receiving and using them and your brand gets exposure on the consistent basis. Promotional items are very effective for keeping your brand name in front of your prospects for a long period of time and reminding them of your company regularly. Among different printed promotional items and corporate gifts, I think that promotional sweets    
  • Why Printed Wholesale Mugs Are a Sensible and Effective Marketing Solution

    The perception of promotional items is not something novel to the business world. Every business owner and Company use this as helpful advertising strategy to market their products and services. It is established that business reach is even better when promotional products are brought into play. It is vital to select the accurate products that will go well with your business needs. However, there are certain products that are common and can be specified for all categories of business and services. Coffee mugs, printed coffee mugs, and wholesale mugs are some of the products possessing widespread recognition. The outstanding benefit is that wholesale mugs especially, have lots of areas in which striking logo, wordings, patterns can be embossed. If you happen to chance through an office property during a lunch hour break, you could perhaps see a coffee mug in every desk inside the Company grounds. These cups would feature the company's brand name   
  • Competition and Guile in the Chinese Wholesale Market

    In order to get to grips with the wholesale market in China, you need to posses guile and a competitive spirit. In this article you might see some of the tricks that have worked for people who are in that part of the world. The general feedback is based on the knowledge about the market reactions and restrictions. Take bold strategies in the Chinese wholesale market You should not accept the simple solutions that never seem to bring out the best in you. Instead you should go for the bold solutions that are prepared to change the perspective on the product. If you are really committed to improving your sales then this will not be a major problem: Gobble up the weak competition: As you trawl through the Chinese wholesale market, you main aim should be to pick off the weak players and concentrate on the ones that are going to help you achieve success. There is nothing to stop you from implementing a hostile takeover if that is   
  • Promotional Plastic Bags - What You Must Know Before Buying Them

    Promotional plastic bags have become one of the top advertisement methods used to successfully promote a business or service in the most cost-effective manner. Whether they are plastic, fabric or paper, customized promotional bags are perfect for customers when they leave your stores, carrying merchandise and food products, attend tradeshows, and go to food fairs. If you do your research well, according to the trade group Film and Bag Federation, most people will grab plastic first. Economically and environmentally, plastic outweighs paper in many ways: R approximately 94% less waterborne wastes than paper. Consumes 40% less energy than paper. Produces 70% less atmospheric emissions than paper. Generate under 80% of solid waste. Standard and reusable plastic bags cost one cent to make while paper bags costs four cents, which makes them ideal for advertising purposes. Y   
  • The Custom Sports Bottle - The Smart Marketing Promotion Right Now

    Contemporary marketing and promotions benefit from the inclusion of a personalized sports bottle or custom sports bottle. They are the must-have, must-see accessory of every fashionable, environmentally active or socially conscious person this year. Increased warnings from the FDA at the beginning of 2010 about the environmental and community health hazards inherent in plastic water bottles has sent water executives and celebrity endorsers running for the hills. With renewed warnings about the health dangers of BPA (or Bisphenol A) and DEHP (Bis 2-ethylhexyl phthalate) on developing fetuses, infants, children, fish, and other wildlife; no one wants to be seen promoting what is quickly being labeled as the greatest preventable threat to public health and the environment. The press has been merciless, labeling bottled water as a major cause of infertility, birth defects including genital deformities, impotency, child obesity, thyroid complicati