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Knowledge Base Articles

  • Water Bottles Market Your Company to the Masses

    When you buy a newspaper ad, you pay several hundreds of dollars and you are able to market yourself to a few hundred people. Essentially, you are paying one dollar for each customer. When you advertise on television, you pay thousands and reach a few thousand. In this regard, you are paying about two dollars for each customer that comes in your store. This means if you pay $4,000, you should get about 2,000 customers after the television ad. However, why spend this much and get only a few results when you have something like promotional gift marketing. When you use promotional gift marketing with something like water bottles, you are marketing your company to a lot of people for a very small amount of money. For example, if you spend two dollars on every bottle, and each bottle brings in four customers, you are paying $.50 per customer, and that is much better return on investment than through television and newspaper advertising. How can some   
  • What You Should Know When Looking For Wholesale Tool Distributors From China

    Importing from wholesale tool distributors in China promises cheap buys and higher profit margin but is not without pitfalls. There are a few things sellers need to be aware when working with suppliers from China in order to establish lasting business relationship and trust. Payment The first thing sellers need to know is that most Chinese wholesale tool distributors only accept Western union and wired transfer as mode of payment. It is unsecured and hardly traceable. In the event of a dispute, most of the time, buyer will end up at the losing end. So why do these suppliers use Western union and wired transfer? This is because for majority of retailers in China, these are the only mode of payment they can use as it is not easy and straight forward to obtain credit cards in the country. Hence, majority of suppliers only accept these modes of payment. What can retailers from other countries do? Well, you can minimize th   
  • Make Your Event Memorable - Plan Carefully With Promotional Products

    For any special event, promotional products make such an experience even more meaningful. Take your carefully planned occasion and enhance it. You can accomplish this by creating enthusiasm, incorporating a creative theme, instilling motivation, and manifesting positive impressions. Promotional products help make your happening distinguished. Regardless of how much time and effort you have spent in planning, it is important to remember the importance of promotional products and their integration into your special day. Don't miss the opportunity to engender long-lasting positive memories of your organization or event. Be sure that it is happily remembered for months or even years afterward by including promotional products. Create Anticipation Send out promotional products in advance as reminders of that upcoming special event. Generating interest beforehand is key. Incorporate your unique theme into the promotional product concept and establish that feeling of exci   
  • Is Your Plastic Water Bottle Poisoning You?

    You may not know for 20 years if your plastic water bottle is poisoning you. Right now the FDA says only that it will keep monitoring data to see if the agency needs to take regulatory action. It could be 20 or 30 years before they truly know the effects on the human body from the toxins leached from plastic water bottles. For now no serious action is being taken regarding the very serious health hazards presented by plastic water bottles, plastic food storage containers, and more. Here's why your plastic water bottle may be unsafe: Most bottled water comes in polyethylene terephthalate bottles, indicated by a number 1, PET, or PETE on the bottle's bottom. While some scientists believe that these bottles are generally safe at room temperature, when they are stored at warm temperatures, the story changes. When the bottles are warmed, they begin to quickly leach chemicals into the water. It doesn't matter if the bottles ar   
  • Using Promotional Polo Shirts To Promote Your Business

    Everyone wears clothing, so why not use it to promote your business? Promotional polo shirts, caps, t-shirts and other swag with your logo on it can promote your business in ways you never thought possible. Here are some unusual ways to promote your business using promotional polo shirts or other promotional apparel. Have a photo contest. Photo contests bring out the competitor in everyone. Offer a free promotional polo shirt with your company's logo on it, and offer a prize for the best photo taken of a person wearing your shirt. Hold the contest in store with customer votes deciding the winner. You get multiple opportunities for promotion - customers must visit your store to get their t-shirt, drop off their photo and vote for their favorites. In addition, you'll get the publicity generated by the contest and the exposure of all those people wearing your logo on their chests. You'll also get great promotional materials for months worth of advertising in the form of ph   

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