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Knowledge Base Articles

  • Aluminum Water Bottles Are a Well Received Promotional Item

    Aluminum water bottles are an excellent alternative for those who are not comfortable with the risks that are associated with using plastic bottles. As the amount of publicity relating to the risks of Bisphenol-A and the sanitary concerns of hard to clean plastics, metal bottles are quickly growing momentum as the preferred bottle of choice. Unlike plastic bottles, bottles made of metals are easier to clean, more resistant to damage, and have a longer lifespan. In addition to this, as the base materials are typically of a higher quality, the construction is usually better, allowing the bottles to not only look good but be functional as well. However, there are a few things that you will want to keep in mind if you do want to use aluminum bottles. First, aluminum water bottles should be treated with some caution in hot conditions. Unlike plastic bottles, metal bottles can get hotter or colder, which can affect the temperature of the liquids insi   
  • Marketing Magic - The Many Uses of Promotional Merchandise

    Promotional merchandise is a dynamic marketing tool that has many uses for almost every business in every industry. Whether you're looking for creative advertising space or just trying to keep in touch with past customers, promotional merchandise is a unique way to get the job done. Red-hot Branding With Promotional Merchandise Successfully branding your company is no easy task. When you think about the fact that the average American is exposed to approximately 247 commercial messages EVERY DAY, you can understand the importance of creating a distinct brand. A brand will separate your company from the overwhelming flood of competitors that are constantly vying for the public's attention. One of the best tools you can use to help build your brand is promotional merchandise. In 2007, a survey organized by Source-e polled a sample of 429 respondents, two-thirds of which were labeled as CEOs, Chairmen, or Managers at their companies. According to the resu   
  • Personalized Water Bottles - 3 Reasons Why They're Great Corporate Gifts

    Many things can be personalized. Many personalized things are a great promotional too. But some are greater. Personalized water bottles are among those that are greater. And, therefore, they make great corporate gifts too. It's true, personalized water bottles make great corporate gifts. But not all the time. Most marketers don't mess up when it comes to matching gift with gift recipient. Most marketers don't give a personalized bottle to someone who's going to hate it. But most marketers still mess up with corporate gifts, whether it's bottles, mugs or whatever. They mess up because they don't think of promotional products marketing, or all marketing, quite right. By that I mean, they create marketing campaigns that do not intend to touch the corporate gift recipient enough times. Some actually conceive campaigns where the recipient is touched only once, maybe twice. That's one of the issues. The second issu   
  • How Promotional Items Help In New Business

    After giving an impressive presentation to board members or potential clients, just pull out a printed promotional item such as conference folders, bags, or promotional umbrellas and pass them around. Surely your likeability meter will go high. This is the benefit most promotional items possess. Promotional items can actually take your business to new heights and make it a more profit reaping venture. By gifting various promotional items you have a better chance of securing business dealings. Promotional items have got various benefits, which make them a worthwhile consideration. Gifted promotional conference folders will keep your business in the forefront of board members minds. Another advantage of promotional items is that they permit you to advertise or market your business on a large scale with less investment money. Being into business, most businessmen always look for the ways to advertise effectively while keeping costs to a minimum. This can be now easily be done by    
  • How Does China Produce Wholesale Products?

    Environmental Laws are More Lax in China     Heavy industry has, in general, moved away from manufacturing products in the United States. This exodus is largely due to stringent environmental laws enacted in the last half of the 20th century. Because these laws require expensive environmental protection actions, processes and equipment, businesses can have products manufactured cheaper in countries with fewer and more lax environmental regulation---such as China. Chinese Workers Cost Less Money     While modern American workers are subject to a minimum wage law, no such regulation exists in China. For this reason, American workers can be replaced by Chinese workers who may cost a lot less. Cheaper Manufacturing Costs Mean More Profit     Because the less expensive environmental regulations and less expensive labor combine to result in on overall cheaper product, items manufactured in China can be obtained   

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