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Knowledge Base Articles

  • Wholesale Business - Best Ways to Find Success With Wholesale Clothing

    Wholesale business seems a lucrative one in this economic condition. You might think to start a wholesale clothing business. Most of the people wonder about the right place for starting a wholesale business. No doubt, the internet is the best place to start a drop shipping business. Online is now the biggest marketplace around the world and you can get millions of customers without paying bucks. You have several researches to do before you get some deals with the wholesale suppliers. First of all, you have to select a product that has high demands in the market. Don't ever go for the common choices only. You have to be very selective while choosing your product niche. If you are not choosy, you will find it very difficult to build up a brand name with your wholesale products. Being unique is also a predominant condition to attain success. You have to select a product niche for your business. You have many choices, but, if you are looki   
  • Promotional Gifts - Bringing Success to the Business

    Promotional gifts celebrate professionalism and togetherness. They are used as incentives for both employees and clients. They bring manifold benefits - earn goodwill from clients and employees both; improve productivity levels; give an opportunity to promote an organisation; brand awareness; enhancing present customer relationships; strengthening the company profile and even give long term benefits to an organization. They are beneficial to all companies whether large or small, start-up or established and are widely appreciated because they appeal to all age groups. Some promotional gifts which are hugely popular and are used regularly are promotional pens, promotional mouse mats, promotional umbrellas, promotional calendars, promotional watches, promotional golf balls, promotional mugs, promotional folders, promotional shirts, promotional caps, and many more. The main idea behind distributing promotional gifts is to endow customers with something they can use on a daily basi   
  • Which City is the Financial Center in China?

    There is a long time debate in China about the following question: Which city is the financial center in China? If you raised this question 10 years ago, the answer is definitely Hong Kong, but now Shanghai is catching up really fast, and Shenzhen, a city near Hong Kong, is grabbing more attention. Shanghai used to be the financial center of China for a long time. When I travelled to Shanghai I heard quite a lot people talking about the old Shanghai, they said the city used to be called the Eastern Paris in the early 20th century. That city became history when the Communist took power and shut down all stock activities. The old stock dealers were worried about their asset being captured by the government, they chose to leave Shanghai to Taiwan or to Hong Kong, which made this small city full of financial talent. Due to the immigrants coming to Hong Kong, the city developed really fast after the second world war, and made it become a am   
  • Eco Friendly Water Bottle - Even a 5 Year Old Knows It's Benefits

    Let me share a short story with you. It was a pleasant surprise for me. I never knew that a 5 year old would have so much of information about an eco friendly water bottle. Few days back, I and my friends went out to trek a local hill nearby. I, being an active researcher in the field of water purification and eco friendly products, carried my home purified drinking water along and that too in my faithful stainless steel eco friendly water bottle. While some of my friends were not carrying any water and decided to depend on bottled one; some were carrying their home purified water but in plastic bottles. This was not a surprise to me. Millions of people still are unaware about the hazards of drinking impure water as well as of using plastic bottles. In the group of other people who came there to visit, there was this 5 year old girl. She had a minor slip and got hurt. Nothing serious - just a few scratches here and there. Ever   
  • How To Use Packaging To Promote Your Business

    What's the use of having a great product, price, advertising campaign, and other elements of a marketing mix that work wonders for a marketer but that lacks good packaging and aesthetic appeal? Packaging is as important an element of the promotional mix as pricing, features, etc. Packaging in itself consists of various factors that can help a marketer sell the product. In fact, many marketers understand the importance of packaging as it directly influences interest in the mind of a buyer and induces him or her to try out the product outside his or her normal buying pattern. The packaging of a product can work wonders for the business by promoting the product through word of mouth, visual display of product, shelf promotion, etc. Proper planning of packaging gives the product an aesthetic appeal, use of colors makes it attractive and shape may give it a curiosity factor. Safety and security of the product are concerns as well.