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Knowledge Base Articles

  • What Makes the Polo Shirt a Good Promotional Item?

    When it comes to items that are given out as freebies to clients, customers, and employees, there are some general rules to follow that dictate how successful your promotional items will be. When choosing what promotional items use, and choosing designs for your promotional items, it's always important to let these rules be your guide. A good promotional item should be practical, and it should be portable. Ideally it should also have a certain amount of longevity in terms of how long the item remains desirable, but this is a situational requirement and is not always necessary. Practicality and portability are always absolute necessities, and the presence or absence of these factors are big factors in determining the success of your promotional items, and of any associated advertising campaign. Practicality is perhaps the most important concept when it comes to promotional items. Why? Simply because a practical item gets used, and every use of the item means exposure for    
  • Saturate Your Market With the Right Promotional Items

    Many businesses approve of the idea of being able to purchase promotional items and products from an exporter or a wholesaler. This is because buying corporate gifts allows businesses to save the most money possible on promoting their business. Furthermore, due to the large quantities of corporate gifts that can typically be purchased, it is often far easier for a business to saturate their market with promotional items that bear the identity or logo of their company. Through this method, your business can easily become a household name. One of the keys to making this type of advertising and marketing successful for your company is to choose the right promotional materials. The solution can be found by considering the numerous advantages offered by many of the most common corporate gifts and promotional products. Corporate clothing is often one of the most popular types of promotional products. This type of product includes co   
  • How Can Wholesale Dropshippers Help?

    Drop shipping has become a popular supply chain management option, especially for those who are selling online through auctions or eCommerce sites. Why? The reasons are many, but in general a wholesale dropshipper can help you run the kind of business you want, how you want, and when you want. The service that wholesale dropshippers offer is one of convenience and efficiency. By employing this business model you can avoid a lot of the problems and headaches that are associated with more traditional shipping methods. The drop shipping business model consists of the retailer discovering, listing, and promoting a product. This product should be well researched so you know whether the item is in high demand. Then, if your wholesale dropshipper carries it, you can list it on your eCommerce site or online auction. And this is probably the largest benefit of wholesale drop shipping. All the retailer does is post the item. The actual    
  • How Importers And Exporters Can Benefit From The Canton Fair

    If you are into import and export and want to delve into China trade, then Canton Fair is the best way to enter into the Chinese market. The Canton Fair is one of the largest trade shows organized in Guangzhou China, catering to a variety of industries - both commodity as well as service. Trade shows, as many experts believe, are very important events for those in the import and export business. Under these circumstances, it is obvious that in order to make the maximum impact on your business, you should attend trade shows that will help boost your business. The biggest benefit of attending the Canton Fair is the sheer size of businesses or companies you will be dealing with. The Fair boasts of an attendance of nearly 50 trading delegations, comprising of thousands of companies, which opens a huge avenue for promoting your business. Secondly, Canton Fair attracts the best of international buyers, making it the best platform ever availa   
  • Green Promotions: Tote Bags?

    Environmental preservation and 'going green' are perhaps some of the most popular buzzwords nowadays, especially when it comes to commercial organizations such as manufacturers. Let's face it, we have very limited resources on our planet earth, and we are quickly running out of them. Clean air, clean water, even land itself is a scarce resource now. Everyone is worried about conserving the environment and saving the world for our future generations. Businesses need to promote themselves, but is it necessary that they do it at the expense of the environment and our natural resources? Green Promotions? Promotional activities are always good for business, but have you really considered what non-monetary costs are involved? Sure, giveaways are a great way to communicate your products or service to the public but that wastes a lot of natural resources. One alternative would be to rely on electronic sources but that doesn't always work eithe   

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