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Knowledge Base Articles

  • Who Buys Promotional Items?

    The promotional items and associated gift industry is a growth sector with sales soaring in to the billions. Have you ever wondered who buys all these promotional items? If you guessed that the top buyers are big spending blue chip businesses and organizations who want to advertise and market their product lines, you'd be wrong. An industry study identified the top twenty-five industries that purchases promotional items and gifts by the amount spent. The results below might well surprise you. 25. The petroleum industry, including gas stations, oil distributors and refineries 24. The travel industry, including airlines, bus, trains, cruise lines and travel agencies 23. Food processors and beverage bottlers 22. Retailers and shopping malls 21. Pharmaceutical and chemical companies 20. Utilities like gas, electric and telephone companies 19. Telecommunications companies like cell phone and internet provide   
  • How Does China Produce Wholesale Products?

    Environmental Laws are More Lax in China     Heavy industry has, in general, moved away from manufacturing products in the United States. This exodus is largely due to stringent environmental laws enacted in the last half of the 20th century. Because these laws require expensive environmental protection actions, processes and equipment, businesses can have products manufactured cheaper in countries with fewer and more lax environmental regulation---such as China. Chinese Workers Cost Less Money     While modern American workers are subject to a minimum wage law, no such regulation exists in China. For this reason, American workers can be replaced by Chinese workers who may cost a lot less. Cheaper Manufacturing Costs Mean More Profit     Because the less expensive environmental regulations and less expensive labor combine to result in on overall cheaper product, items manufactured in China can be obtained   
  • Very Personalized Promotional Gifts

    While every company can organize marketing campaigns through traditional advertising methods, advertising through promotional gifts can bring very good results as well. It is possible to personalize the gifts to carry the logo or company name on each gift. Here are a few promotional gifts that can be easily personalized. Promotional T-Shirts Since T-Shirts are worn by almost everyone, these make very good promotional gifts. The large area of the T-Shirt lends itself well for printing promotional content like the company logo, name or any kind of slogan. Since T-Shirts are relatively cheap, they can be bought in bulk as wholesale promotional gifts. They come in a variety of colors and sizes which makes them ideal for distributing to a large variety of people. Traveler's Medical/Safety Kit Safety during travel is an important factor, and any gift that caters towards that goal would be highly appreciated and remembered by    
  • Promotional Clothing - A Stylish Advertising Solution For All Seasons

    Promotional clothing has long been a popular choice among companies who are looking for superior promotional items for their business. Why is promotional clothing so popular? If the goal of your marketing company is to see enhanced brand recognition and plenty of exposure, the benefits of promotional clothing are unparalleled. Promotional apparel can be versatile and fit a variety of industries and a variety of target market sectors. If your business needs a stylish advertising solution for all seasons, your business wants promotional apparel. When is the slow season for your industry? If there is a particular time of year that has slower sales for your business, offering promotional apparel can be a great solution. Jump start your business during the slow season by offering promotional clothing items to your customers and employees. You can find season-specific clothing like fleeces, tank tops, sweatshirts and so much more to promote your business during these slower seasons.   
  • Top 10 Promotional Products

    Promotional products have been in use for quite some time now. They have become one of the most popular promotional strategy and marketing technique. Promotional products encompass in themselves an unimaginable number of products. Well every product has its own set of advantages there are some promotional products that continue to be on the top for certain reasons. Here are the ten most popular promotional products in the business. Promotional pens make for one of the best promotional products in the business. They have been in use for a very long time now and make their appearance almost everywhere. They might sound clichéd but the fact remains that they enjoy a wide reach and exposure. Promotional pens are a cost effective way to get your message across. Another very popular promotional product is promotional mugs. With the great printing area they offer they ensure that your message stands out. The excellent printing area allows you to use larger fonts and large sized   

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