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Knowledge Base Articles

  • The Top Ten Reasons Businesses Use Promotional Items

    Trade Show Promotion The top reason that companies purchase promotional items is for use in trade show promotions. The categories of items purchased for trade shows run the gamut from inexpensive giveaways to very expensive gifts for executive buyers. The largest volume of trade show sales is in takeaway gifts for exhibition stand visitors. Customer Retention, appreciation Customer retention and appreciation is the second most cited reason for purchasing promotional items. Gifts to existing customers include everything from free sticky note pads sent out by office supply companies to imprinted sugarless mint tins handed to customers after a tooth cleaning at the dentist. Promotional items are an excellent way to show appreciation to your clients for their custom. Goodwill/ Enhance Image In the same vein, many companies use promotional items to increase goodwill and enhance their image. A local business may buy promotio   
  • Metal Water Bottles - The Perfect Water Bottle!

    When someone usually thinks of a water bottle the first thing that pops to mind is one of those cheap plastic bottles that used to flood the market a few years back. Do you remember what drinks used to taste like when you drank from a plastic container? Are you aware of the health risks associated with those old plastic bottles? In this day and age a new range of containers are taking the globe by storm, and unlike plastic variations they eliminate the funny taste that comes part and parcel with plastic types, have no health risks and are environmentally friendly too. What type of bottles am I talking about? Metal bottles of course! You see, whether you need a bottle for camping trips, for your bike or any other general use, metal water bottles are built to last and with prices being rather affordable there is no excuse not to have one. In fact, even doting parent are using them to store their babies milk or kids favourite drink, the p   
  • Be Unique - Use Edible Promotional Items

    In the world of promotional items, you can find almost anything under the sun to advertise your company on. From pens to baseball caps, magnets to T-shirts, and stress toys to rulers. Anything you choose to put your company's logo and name onto should be something you think will be useful. Since many promotional items are often passed out at family expos and luncheons, why not make your giveaway something edible that both kids and adults will enjoy. Some of the most popular of the edible promotional items on the market are chocolates. The common trend is to make ordinary chocolate bars into a promotional tool. The wrappers are custom made with your company name and any other information you desire to share. You can also purchase small to large boxes of variety chocolates for fancier promotional events. Remember when and where you plan to give out these promotional items, though, because if you are out in the summertime heat, you'll need to keep your chocolate products on ice.    
  • Custom Water Bottles: Do They Get Potential Clients' Attention?

    In advertising, thinking simple can be as valuable as thinking in depth, especially when you need to cut advertising costs. For many companies, advertising on a budget doesn't entail new solutions; it entails revisiting old solutions with new insight, such as advertising with promotional products. The promotional products industry generates billions of dollars annually, and the reason is simple: promotional products-also known as corporate giveaways-actually work. According to Promotional Products Association International (PPAI), a research organization started in support of the international promotional products industry in 1904, 76% of people that receive giveaways remember the products' information, and trade booths that feature at least one giveaway are 50% more likely to be visited than booths that feature none. PPAI's statistics reveal the efficacy of giveaways. But the concern remains about whether some giveaways are more effective than   
  • Drop Shipping--The Easy Way to Profit From Wholesale

    One of the easiest ways to make a profit through wholesale is to align yourself with a drop ship wholesaler. I have been doing business with a company for the past nine months. I am very satisfied with the results. The main points of satisfaction are that they have quality products, and usually ship by the next day of the order being placed. They ship by Fedex, and the shipping rates are reasonable. The first thing you do is set up an online store. This store is purchased through them, and it is pre-stocked with their products. This is not a monthly fee. The first step is to pick a name from what they have available, or use your own store name, that you register as a domain. The support does not stop there. The administration area gives good information, and many "how-to's" on how to set up the store. Some of the points that I like are: 1. When a package is sent the name of your store, like One Stop Gifts Shop