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Knowledge Base Articles

  • How To Source And Import From China - Managing Risk

    Importing products from China is a great way to locate new business opportunities and increase profit growth. While the initial stages can be complicated, the payoff in terms of both immediate profit and long-term success is tremendous. Sourcing products from other countries, however, comes with its share of potential risks. It is recommended that first-time buyers follow certain precautions before embarking on any potential transaction. Locate The Right Product The first step is to locate a suitable product that interests you. Try to obtain as much information as possible about the demand for prospective products in your local market. Make sure that sourcing your chosen product from China is truly a cost-effective proposition. Factors like retail margins, VAT, insurance, taxes and freight and currency differences all affect the final retail price and many first-time bargain hunters end up sourcing a product at a price that is too high   
  • What Promotional Products Fit the Current Needs of Your Business?

    With such a wide variety of promotional products available to business owners and managers, it can sometimes appear difficult to determine which products may best fit your business needs. Promotional products serve the same purpose as business cards, only they are designed to reach a wider range of potential customers than business cards generally do. There are many different factors to consider when trying to determine the best products to help promote business to make your decision easier, including: the nature of the business to be promoted the current season the targeted clientele for the business to be promoted The following paragraphs will discuss these factors and more. The type of business you operate is very important in relation to what type of promotional products will best fit its needs. For example, if the business is associated with food preparation or service, promotional aprons may be successful. On the other hand, if    
  • Why Many Businesses Prefer Promotional Products to Advertise Their Brands

    Promotional products can be great tools for creating name recognition and good will of your brands among your customers and prospects. If a particular promotional product is a giveaway at an exhibition or conference, as a hand out to children on their educational visits or an in-store freebie, it is a great approach to use these promotional items to advertise your company name at lower costs. Giving out something for nothing is an excellent way for your business to get your target audience's attention and this is what many businesses are doing these days to boost their sales. Many items fall into the broad category of promotional products. These items might include bottle openers, letter openers, laser pointers, notepads, memo holders, photo frames, alarm clocks, mirrors, cufflinks, make up kits, manicure sets, jewellery boxes, business bags, travel bags, clocks, flasks,gift sets, briefcases, wine sets, puzzles, mobile phone holders, credit car   
  • Promotional Mugs - Business Relationship Gifts

    Distributing promotional items are a great way of impressing and showing your gratitude to your customers. You can gift a variety of promotional products which are available in the marketplace in order to project a good image of your company among the masses. In short, these promotional gifts can not only be an excellent way of advertising and promoting your brands but are also important in building relationships with the clients. The promotional mugs have proved to be one of the leading promotional products over the years. Its impressive appeal among the audience coupled with its reasonable prices is considered to be the reasons behind the immense popularity of these promotional printed mugs as corporate gifts. These promotional mugs are available in wide range of design and colours. You can select the promotional mug of your choice by visiting online suppliers. While selecting these promotional mugs you must ensure that the mug you are selecting should be in sync with the pr   
  • Wholesale Pens - Marking Its Way Up the Promotional Ladder

    One of the first things we must consider when choosing the right promotional product is its functionality. This is because people tend to use those things more often, which also reminds them more about the brand that you are trying to promote. And with this as a basic guideline in advertising, Wholesale Pens have always been an option for your giveaway. They come in different colours, designs, and materials that can suit any target market you have in mind. Types of Wholesale Pens Used for Promotional Purposes Roller ball pens. This is the most common type of pen most popular brands have. It offers precision in ink distribution, which makes it ideal for writing. These pens are usually given out to executives. Multi-function pens. This is the multi-coloured pen that is normally a four-in-one pen. This can be given out to students and office employees. Rubber gripped pen. Any kind of pen can have this feat