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Knowledge Base Articles

  • How to - Importing Products From China For Resale

    Looking to find low cost inventory to sell online is at times challenging. Use caution when trying to import from other countries. There can be many obstacles you have to go thru to actually get the product at a sellable price. Here are some tips to import from China. Things You'll Need     Computer     Internet Connection Instructions         1 If you are importing from China almost all popular items are imitations. Especially if the cost is inexpensive. Even though the item may have the popular name attached to it - it is not authentic. If you want to import from China look for items that are not brand name.         2 Most manufacturers, and this is true in China as well as in the USA, will only sell the product in a certain quantity. So be sure to understand the company's purchasing policy.          
  • Stainless Steel Travel Mugs for Promotional Gifts and Retail Stores

    Looking for the perfect personalized promotional products for your business can be crucial to your budget and advertising effectiveness. There are multiple of popular items used for trade shows, conventions, conferences and other corporate events such as pens, business card magnets, jotters, can coolers and custom t-shirts. You can practically take any product, customize it and use it as a marketing tool for your company. You want to make sure that you give your customers and clients something practical that they will be able to use for their everyday lives. Drinkware can be an effective giveaway item for just about anyone. Stainless steel travel mugs are popular and extremely useful to people who are always on the go. You can get stainless steel travel mugs and personalize them however you want. Get them custom printed or laser engraved with your business logo, a creative graphic design or any text you want. This guarantees that your informa   
  • How To Use Packaging To Promote Your Business

    What's the use of having a great product, price, advertising campaign, and other elements of a marketing mix that work wonders for a marketer but that lacks good packaging and aesthetic appeal? Packaging is as important an element of the promotional mix as pricing, features, etc. Packaging in itself consists of various factors that can help a marketer sell the product. In fact, many marketers understand the importance of packaging as it directly influences interest in the mind of a buyer and induces him or her to try out the product outside his or her normal buying pattern. The packaging of a product can work wonders for the business by promoting the product through word of mouth, visual display of product, shelf promotion, etc. Proper planning of packaging gives the product an aesthetic appeal, use of colors makes it attractive and shape may give it a curiosity factor. Safety and security of the product are concerns as well.    
  • Promote Your Business Quickly and Affordably With Promotional Items

    When a business is in need of promotional products, an increasing number of companies are relying on exporters and wholesalers. This makes it possible to quickly and affordably stock up on promotional products and corporate gifts. Each promotional item will bring exposure and profit to the business, provided they are wisely selected. Customized promotional and corporate gifts are an excellent way for a business to promote employee loyalty. Overall, promotional items are a great solution for motivating personnel and staff as well as reaching out to prospective clients. Furthermore, they increase the popularity of your company's brand throughout your market, making your company better known. Since consumers typically buy from businesses they know and trust, it can help to increase your company's revenues. This can be of a great benefit whether you are in a new business just starting out or you are an established business looking to expand into ne   
  • Promotional Conference Folders - Ideal Giveaways at Business Events

    Out of the many promotional items and gifts, promotional conference folders are the best give-aways at business events, seminars as well as trade shows. These folders, available in designs and materials such as leather, synthetic as well as fabric can be easily personalised with your company name and logo on it. Conference folders can work to improve your brand image and get you all the visibility you need, primarily in two ways, i.e. your clients and customers and your employees.   Internal Brand Visibility  Your employees know how to ideate, manufacture, supply and market your product and services but don't often realise their relative importance, or for that matter, the scope and size of your business. Using common wholesale stationery may be convenient but may not always work to your advantage.  Check in various departments! Check for all that your employee needs to carry around during a normal working d