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Knowledge Base Articles

  • The Top Ten Reasons Businesses Use Promotional Items

    Trade Show Promotion The top reason that companies purchase promotional items is for use in trade show promotions. The categories of items purchased for trade shows run the gamut from inexpensive giveaways to very expensive gifts for executive buyers. The largest volume of trade show sales is in takeaway gifts for exhibition stand visitors. Customer Retention, appreciation Customer retention and appreciation is the second most cited reason for purchasing promotional items. Gifts to existing customers include everything from free sticky note pads sent out by office supply companies to imprinted sugarless mint tins handed to customers after a tooth cleaning at the dentist. Promotional items are an excellent way to show appreciation to your clients for their custom. Goodwill/ Enhance Image In the same vein, many companies use promotional items to increase goodwill and enhance their image. A local business may buy promotio   
  • Fresh Promotional Product Tactics To Push Company Memorability

    As successful brand-building, company-strengthening and sure-fire marketing components, promotional products have proven to be vital ingredients to the melting pots of both trade shows and marketing campaigns. Yet, many times, and usually more often than not, promotional products find themselves being added and utilized haphazardly, making promotional recipes taste a bit off, a bit short or too full or something. Instead of being out and boldly visible - and preferably being used, repetitively so - promotional items are usually hidden and tucked away in back drawers, left to collect dust and not necessarily accomplish what they were set out or intended to do, which is, to no surprise, promote. Thus, usual promotional-scenarios-gone-wrong involve opening a top desk drawer chock full of multiple brand names inscribed on a clustered bunch of assorted sticky-pads, pens and desk-top calendars of old - all promotional failures. Promotional Loses: May They "R.I.P." What'   
  • Wholesale Lots Dropshipping - How Can I Make More Profits in Dropshipping of Wholesale Lots?

    With the emergence of advanced technology these days, people can easily start their own business without leaving from home. Most people rely on the internet nowadays especially when it comes to shopping, therefore, selling merchandise to them can give you huge potential profit. Firstly, you have to identify which merchandise you are going to focus on. In identifying, you should consider the needs of massive people in order to gain more customers. One you come up with the choice of market niche, you can now start sourcing wholesaler that will supply you goods in a wholesale price. Wholesale supplier should be reliable and dependable enough for you to thrive in this kind of business. They play a very essential role in successful dropshipping business as they are the ones that will do the stocking, packing and shipping task for you. Once done, you can now start buying products from them at wholesale rate. Because the transactions of drop   
  • Why Many Businesses Prefer Promotional Products to Advertise Their Brands

    Promotional products can be great tools for creating name recognition and good will of your brands among your customers and prospects. If a particular promotional product is a giveaway at an exhibition or conference, as a hand out to children on their educational visits or an in-store freebie, it is a great approach to use these promotional items to advertise your company name at lower costs. Giving out something for nothing is an excellent way for your business to get your target audience's attention and this is what many businesses are doing these days to boost their sales. Many items fall into the broad category of promotional products. These items might include bottle openers, letter openers, laser pointers, notepads, memo holders, photo frames, alarm clocks, mirrors, cufflinks, make up kits, manicure sets, jewellery boxes, business bags, travel bags, clocks, flasks,gift sets, briefcases, wine sets, puzzles, mobile phone holders, credit car   
  • How to Import Goods Easier From China

    China became a tremendous exporter since she took part in WTO(World Trade Organization) in 2001. This chance makes various sources of China can be shared with more foreigners who are always lack of sources. Seemingly, it is good to both parts, including importers and exporters. However, if you want to import goods from China, you would better know what products should be imported from what part of China. As you know, China is so wide with so many provinces. They have different sources advantage or productivities. It will make you earn more money if you know the potential rules. I would like to share my little experience with every reader. Electronics: generally speaking, electronics factories are locating in the southern of mainland China, such as Guangdong province, further more, the electronics center of Guangdong is Shenzhen which locates the most southern of China, nearby Hong Kong. This is not a kidding, maybe the MP4 Player, Cell Phone yo   

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