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Knowledge Base Articles

  • Finding the Right Types of Promotional Items

    An increasing number of businesses today are choosing to give out promotional items and corporate gifts to clients and even prospective recruits as a way of increasing brand awareness and engendering customer loyalty. There is an ever increasing array of different types of promotional items you can choose from. This wide diversity can sometimes make it difficult for many businesses to choose which type of items will work best for their promotional needs. One of the most popular and effective types of promotional items you can choose is corporate clothing. Jackets and shirts featuring your company name or logo are always an excellent choice for consumer and employee gifts. Each and every time someone dons one of your shirts or jackets they will be providing your company with free advertising. Keep in mind when looking for an exporter or wholesaler that you should try to find a company that will supply a wide range of different shirts and jackets   
  • How Promotional Mugs Can Lead to Marketing Success

    When it comes to thinking of ideas for your next marketing campaign, you should seriously consider investing in promotional mugs. They have the potential to deliver better brand exposure than any other promotional product and this is exactly what you need if you want more customers enquiring after your products and services and an a potential rise in sales revenue. There are a huge range of promotional mugs to choose from such as ceramic, china, plastic and travel mugs. The most popular types are ceramic mugs, which are strong, durable and cost effective. They are commonly seen and used in offices and workplaces and even given away as business gifts to corporate clients and partners. If you have ever visited a tourist attraction, there are often ceramic promotional mugs branded with the company's name and sold as souvenirs. Your company too can brand your own range of branded mugs and attract customers at a trade show or promotional event.    
  • Doing Business With China

    The two most over-used buzzwords in business of the last ten to fifteen years are "China's Coming" and "The internet will change everything". Curiously, it's not very often that you hear both buzzwords used together - but why not ? Using the internet to do business with China has to be one of the smartest ideas around. First of all, China has some incredible advantages in terms of trade. It has easy access to raw materials and cheap labour. Its economic base is growing and there is very little that China can't produce. Secondly, it is a massive and growing market for all sorts of products and services and with an increasing taste for western brands. These facts alone make doing business with China a very interesting proposition, let alone the fact that your competitors are already thinking about how they can lower costs and/or expand sales by doing business with China. But there are a number of drawbacks to doing face to face business    
  • Why Use Aluminum Logo Water Bottles to Advertise Your Company?

    In the world of advertising, whatever draws positive, sustained attention to a product or service and improves its sales is considered a good advertising method. From TV ads to people having a company logo tattooed on their forehead; there isn't much that hasn't been tried in the name of improving profit margins. But one of the most successful ways of selling a company's offerings-and also one of the least expensive-might surprise you: branding promotional products such as aluminum logo water bottles with a company's logo and information. How can some simple water bottles be an efficient means of advertising? To find out, you have to think simple instead of complex. Four Reasons Why Aluminum Logo Water Bottles are Great for Advertising 1. They Get Seen Whether your advertisements are long, expensive TV ads played during prime time or small print ads placed in a local newspaper, they accomplish nothing unless people see them. And   
  • Deliberate Customizable Water Bottles For Your Sporting Goods Business

    Biking and running are prevailing activities that men and women engage in to keep themselves physically fit. Regardless of the sports activity being engaged in, it is essential to maintain sufficient water level for ideal performance from the body. With this in mind, discharging promotional logo bottles to bikers and runners is a great way to pitch your sporting goods business. When considering using logo imprinted water bottles for bikers, your selection would be affected by certain factors. There are different varieties of bikers' water bottle but it is always decisive to deliberate the needs of the cyclist. Choose a product that is proper to the most common kinds of cages otherwise your investment will go to waste. An inappropriate water bottle will only be ignored by the client so you would end up dispensing more. The pattern of the cage should have a huge impact on where you will place your company logo. You need to confirm that i