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Knowledge Base Articles

  • Cheap Electronics From China, Can They Finally Stack Up Against Big Brand Offerings?

    The title 'Made In China' on an 'unbranded' electronic device five years ago would have been consigned to the bargain bin at Wal-Mart. Ah how times have changed. These days China plays such a big part in manufacturing that for some of the 'cutting edge' consumer electronics technologies it is the no-name brands that are leading the charge and the big name brands that are trying to play catch up. Take for example the fields of car DVD players, LED lighting, solar energy capture, MP4 watches, netbooks and watch phones. These are all areas where 'big name' brands hare struggling, or have not even entered. And there's a good chance that the Macbook Air, IPhone, Nokia N series or Nintendo Wii you plan on upgrading to came from a China factory. So what can home businesses do to cash in on this wholesale electronics revolution of cheap electronics coming out of China? The secret of reselling cheap electronics for   
  • Finding a Marketing Strategy - Promoting Your Business With Promotional Items

    What is the best way to get your business noticed? Advertising is one way, but it can have a reasonably short shelf-life. You need something that will make your target market think of you on a regular basis. Many companies have promotional products that they distribute to either potential customers to lure them in or current customers to thank them for their business, or through participation in fundraisers to reach a broader audience. These promotional items are always sold in bulk, with wholesalers offering the best opportunities for variety and price. When looking for a product to help promote your business, you need to plan ahead. It becomes part of your marketing strategy. If you are going to be providing promotional items for a non-profit fundraiser, you need to think about the following: Once you decide what item you will purchase, you need to find an appropriate wholesale supplier. There are several things to look for when sear   
  • Custom Totes - Tailor-Made Bags For Successful Promotions

    There are actually a number of options for you to choose from the wide list of promotional items for your marketing campaign. Among these options are custom totes, which are great and effective advertising tools for your company. Promotional tote bags are also among the most cost-effective options that can help promote your brand, services, or products regardless of how the global market industry is. Considerably, these custom totes have a lot of successful advertising stories as well as its effectiveness in business promotion. Because of this, businesses now use these bags with increasing popularity and wide use. So if you are considering in having tote bags for your promotional needs, here are some great advantages waiting for you. Totes as Fashion Trend For one thing, custom totes are widely popular among professional women. Hence, these bags are also becoming a trend. Furthermore, these bags are also more than for fashion    
  • 6 Ways to Put Promotional Note Pads to Work For You

    One of the most versatile promotional items is the ever-popular promotional note pad. This product can find a home with any company or client in any industry. Typically, note pads are used in offices as a way to quickly raise awareness among staff, while providing employees with a practical tool they can use to jot down important notes throughout the day.  You'll see that it won't take more than a couple of minutes of brainstorming to find a use for promotional note pads in your marketing campaign. Here are a few ideas you may never have thought of to get your creative juices flowing: 1. Put promotional note pads in new hire kits. Make new hires feel welcomed to your company by providing them with a promotional gift package on their first day. As part of this package, you can include useful imprinted items like promotional note pads that will help them complete their daily tasks. A quality promotional notepad will raise your employee's morale and show them    
  • Why Should a Company Select Promotional Chocolates to Advertise Its Business?

    Promotional goods including printed promotional items and corporate gifts are inexpensive and cost-effective as compared to other conventional channels of communications, yet they are more powerful and effective. Printed promotional items like bottle openers, desk sets, passport covers, purses, jumpers, hats, mugs, pens and pencils and many more are delivered among your target audience while corporate gifts are handed out to business executives and employees at seminars, exhibitions, conferences, trade shows and conventions. These printed promotional goods are highly acknowledged by your recipients as they enjoy receiving and using them and your brand gets exposure on the consistent basis. Promotional items are very effective for keeping your brand name in front of your prospects for a long period of time and reminding them of your company regularly. Among different printed promotional items and corporate gifts, I think that promotional sweets