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Knowledge Base Articles

  • How To Define Promotional Products

    As a rule, promotional products are imprinted with a company's name, logo or message. They include both decorative and useful items of merchandise that can be incorporated in marketing and communication campaigns. Items are used to endorse a product, service or company agenda and can include business gifts, and awards, prizes, commemoratives and other decorated or imprinted items. Promotional products that are imprinted and distributed free are referred to as Advertising Specialties. Imprinted promotional gifts that are given as an inducement for a precise action are known as Premiums. Business gifts, awards and items that commemorate are also known as promotional products. The importance of promotional products is in their power to carry a message to a targeted audience. The products are both useful to, and appreciated by, the recipients; consequently, they are retained and used. Rewards for using promotional products Promotional products are flexible, subs   
  • Aluminum Water Bottles Are an Excellent Choice for a Promotional Gift

    As a business owner wishing to generate sales and income to your bottom line, choosing the best forms of marketing to get the business name out to the general public is a must. Therefore, choosing the most effective methods to market, such as promo items, and having customized products with a company name or logo printed, is one of the most effective marketing tactics that a company can use. When choosing the products to customize, picking things like custom aluminum water bottles, or pens, t-shirts, hats, or towels, are all simple, and will ensure the lasting effect the company is trying to get in the consumer's mind, and the positive image they hope to conjure up in the consumer's mind when they see the company name. Choosing the right printing company to imprint the custom aluminum water bottles, and other promo products, is also something which a business owner has to consider when having these items customized. Making certain that the best   
  • Why Online Is the Best Place for Choosing Promotional Items

    We all require promotional items to quench our promotional thirsts. They have a great deal of benefits to offer to the user. Promotional items might be the best business tool around but when it comes to procuring these promotional items one can gave a hard time. Looking for the promotional item that you want is not easy. The best way to procure these promotional items is to buy them online. Shopping online for promotional items is a smart idea and can offer you many advantages over shopping the conventional way. The first and foremost reason of choosing to buy promotional items online is that when you choose to buy online and you get to check out a wide variety of promotional items. Manufactures display the entire range of promotional items they have so that you get to select the right kind of products. This will definitely not be there if you choose to go for buying promotional items the conventional way. Apart from opening you to a wide variety of promotional items and   
  • Promotional Plastic Bags - What You Must Know Before Buying Them

    Promotional plastic bags have become one of the top advertisement methods used to successfully promote a business or service in the most cost-effective manner. Whether they are plastic, fabric or paper, customized promotional bags are perfect for customers when they leave your stores, carrying merchandise and food products, attend tradeshows, and go to food fairs. If you do your research well, according to the trade group Film and Bag Federation, most people will grab plastic first. Economically and environmentally, plastic outweighs paper in many ways: R approximately 94% less waterborne wastes than paper. Consumes 40% less energy than paper. Produces 70% less atmospheric emissions than paper. Generate under 80% of solid waste. Standard and reusable plastic bags cost one cent to make while paper bags costs four cents, which makes them ideal for advertising purposes. Y   
  • How to Import from China into the USA

    You have to do your research before you import from China into the USA. You've got to make a list of Chinese exporters or suppliers and then ask them a variety of questions to see which one would work best for your needs. You also have to find the most suitable US reseller for your product and arrange for it to be imported appropriately. There are also many procedures you have to be careful about along the way, but don't worry -- wikiHow's got everything you need to know about how to import from China into the USA. Steps 1  Select a product to import. The first step to successful importing is choosing the right product. This can be more difficult than simply selecting the cheapest item available, or the one, which will allow for the highest mark-up. Some guidelines to follow when selecting your product include: Choose a product you love. Passion will keep you motivated and it is contagious, so others will fall in love with your product m