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Knowledge Base Articles
The Top Classes of Promotional ItemsAdvertising campaigns that feature promotional items are among the most effective, but you may be wondering what types of promotional items are the most popular. According to the sales figures reported to the Promotional Products Association International (PPAI), these are the top five categories of promotional products and the market share that each of them holds. Promotional Apparel With 22.5% of industry sales, promotional apparel is the leader in categories of promotional items by a runaway 10%. These figures include promotional caps, t-shirts, polo shirts, jackets, sweatshirts - anything that is worn. What makes wearables so popular? For one thing, they appeal to both customers and employees, and are bought for a wide range of reasons. They can be part of a motivational strategy or bought as incentives for staff. In many cases, they are bought for wear as uniforms or to be worn by employees for special events. T-shirts and caps are among the most popular giv
Top 5 Benefits of Using Promotional MugsA proven marketing technique that companies use to promote their brand is by using promotional merchandise. One of the most popular items are promotional mugs, where you can customise and print your logo or message for all your customers to see. Here are the top five benefits why you should consider them for your next marketing campaign: 1. Maximising Exposure The obvious benefit of producing your own range of printed and promotional mugs is to get your brand exposed on an item that almost everyone uses everyday. Think about it, since most employees like to have tea or coffee at work, they are bound to find an abundance of mugs in the kitchen. Some people even like to use travel mugs, which are portable and have the potential to be seen by a wider marketing audience. The more people that see your mug, the more exposed your brand gets, and create potential interest from customers. 2. Practical and durable Promotional mugs are items whic
Affordable Corporate Gift Items Possible Through Wholesale OrderThe global financial crisis has affected many sectors of society including the major companies. Due to a bad economy, a lot of people and organizations have started cost cutting in as many ways as they can. The good news is that companies that don't want to spend so much on advertising but would like to be widely promoted can turn to wholesale promotional gifts. Through these promotional gift items, a company can make people aware of its existence as well as the products or services it offers. Many companies around the world have acknowledged the importance of these products as an effective yet cost effective advertising strategy. These promotional items are best bought in bulk or wholesale to avail the buyer of a much lower price compared to ordering them by retail. Promotional gifts are great incentives for sales people who reach their quota or for loyal customers. These corporate giveaways are perfect during special events and occas
Wholesale Drop Shippers: Does Starting a Big Online Store Mean Easy Money?When people think about the business of wholesale drop shipping, they think: Easy money. Since when has any business been easy money? It all takes work. The problem is that some random person goes online and hears about how amazing the drop shipping business can be, how it's such easy money, that they're going to open up shop doing auctions or set up an online store. How they can work with anyone from jewelry drop shippers to selling wholesale electronics, handbags, gift baskets, and what have you. They think they're going to make a fortune selling wholesale products on the internet and have them drop shipped directly in wholesale from China. Does anyone else see a problem with what I just said? The overall mentality is flawed. People are thinking in terms of easy money. There is no such thing. Imagine with me for a moment: You run an online store which also sells products on eBay and uses auctions for income. You have
About Chinese WholesalersIf you are looking for great deals on wholesale products, buying through a Chinese wholesaler may be a good idea. You may find wonderful items such as furniture, office equipment and clothing. Many wholesale suppliers may send you samples of items in which you may be interested. Their items should comply with safety standards and ensure that certifications are available from them if needed. Many Chinese wholesalers accept payments using popular payment processors to guarantee that your payments are convenient and secure. Significance Using a Chinese wholesaler can save you a lot of money. If you shop at department stores, you will pay almost double for the same item that you can get directly from the manufacturer. The shipping rates may be higher than normal, since the items are being shipped from China, but the total cost is still less than that offered by local merchants. Considerations Be sure that the who