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Knowledge Base Articles

  • What Choices are There for Promotional Products?

    Promoting your business is important. If no one knows about your business, it will not be very successful. One way to effectively promote your business is by offering promotional products. Promotional products get your business's name out to the public while giving them a useful product that will remind them of your business's name over and over. What choices are there for promotional products? There are hundreds of choices. Here are some of the more popular ones. Writing instruments - Ballpoint pens, pencils, highlighters, permanent markers, and other writing instruments are some of the most popular promotional products for a good reason. They are inexpensive, easy to distribute, and appreciated by the recipients. Apparel - Another popular promotional product is apparel. Baseball hats, t-shirts, golf shirts, even boxer shorts can be imprinted with your company's logo and information, and those who wear the promotional items become a walking billboard for   
  • Guide to Buying Wholesale Wristbands

    Companies, organizations, schools and marketers understand the value in choosing wristbands for their promotional needs. Whether it is to advertise a company, create awareness or bring to light the need for medical attention in an emergency, wristbands are often the primary marketing tools used by professionals to ensure that their message is delivered. Therefore, it is important to understand the basics of buying wholesale wristbands to make certain that your organization gets its message across in the simplest and most effective way. When choosing wholesale wristbands, your first decision will need to focus on what type of bands best meet your goals. From embossed to debossed, colors and sizes, to the overall cost, there is much to consider to ensure that you select wristbands with the appeal and impact to attract attention. Since wristbands are used to promote a message, you'll want to ensure that the colors will be bright, vivid, and easy t   
  • Marketing Magic - The Many Uses of Promotional Merchandise

    Promotional merchandise is a dynamic marketing tool that has many uses for almost every business in every industry. Whether you're looking for creative advertising space or just trying to keep in touch with past customers, promotional merchandise is a unique way to get the job done. Red-hot Branding With Promotional Merchandise Successfully branding your company is no easy task. When you think about the fact that the average American is exposed to approximately 247 commercial messages EVERY DAY, you can understand the importance of creating a distinct brand. A brand will separate your company from the overwhelming flood of competitors that are constantly vying for the public's attention. One of the best tools you can use to help build your brand is promotional merchandise. In 2007, a survey organized by Source-e polled a sample of 429 respondents, two-thirds of which were labeled as CEOs, Chairmen, or Managers at their companies. According to the resu   
  • The Growing Scope of Wholesale Promotional Products

    Marketing is an important part of the corporate sector operating from any part of the world. The successful marketing strategies hold the key factors as far as promotion of the company and its products are concerned. These marketing strategies are tailored according to the products and services of the company. Every company hires especially skilled marketing experts who are responsible for devising and developing innovative and successful advertisements. In the changing scenario of the good and effective marketing strategies, the importance of wholesale promotional products is increasing at a fast rate. Most of these products are available with all the leading producers of wholesale promotional products. The basic function of these products is to carry the name and logo of the promoting companies. These companies sign a memorandum of understanding with the makers of these products. As per this understanding, the manufacturers print or encrypt t   
  • How to Import from China into the USA

    You have to do your research before you import from China into the USA. You've got to make a list of Chinese exporters or suppliers and then ask them a variety of questions to see which one would work best for your needs. You also have to find the most suitable US reseller for your product and arrange for it to be imported appropriately. There are also many procedures you have to be careful about along the way, but don't worry -- wikiHow's got everything you need to know about how to import from China into the USA. Steps 1  Select a product to import. The first step to successful importing is choosing the right product. This can be more difficult than simply selecting the cheapest item available, or the one, which will allow for the highest mark-up. Some guidelines to follow when selecting your product include: Choose a product you love. Passion will keep you motivated and it is contagious, so others will fall in love with your product m