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Knowledge Base Articles

  • Australian Promotional Products That Have Left Their Mark

    Australian promotions are often underrated in Australia for their quality and content. Australia actually produces a lot of major brands known around the world, and the promotional process is the main reason they're so well known. As a matter of fact, the "Australianization" of promotions has created a lot of major brand identities. Promotional products have been many and varied. From shrimps on barbies to Ugg boots, Fosters, Vegemite and Lexus cars, there is s a history of Australian products which have become household identities through promotion. All things Australian- Promotional products that keep on selling Australian promotions are very much lifestyle-based. The big names in Australian products are all linked to living-well in the true Australian sense. The famous brand name Eskies, for example, is a major promotional product. Any such product, to do with sport, all accessories, and any promotional image related to the iconic Australian sports, sells ou   
  • Choosing the Right Promotional Items to Advertise Your Business

    Promotional products are given to in response to specific actions, employee rewards, business gifts, conferences giveaways and tradeshow presentations. With a very little cost, you can effectively utilize a promotional item to generate company's name recognition and create customer goodwill. By choosing a right promotional item, every business can advertise its brand successfully. All you need is to choose the right item for the right price. You need to get an item that best suits your business. Whether the freebies are desk and office accessories, eco friendly and recycled items, executive gifts, health and well being items, leather goods, printed clothing, sweets and chocolates, electronic gifts, travel and leisure gifts, crystal and glassware, conference and exhibition items, printed pencils and pens, promotional merchandise or express promotional items, they fall into the broad category of promotional products. Promotional product is anythi   
  • Starting a Business in Shenzhen, China - 5 Reasons to Do So

    Shenzhen, China is the centre of the country's economic miracle. In just over 30 years Shenzhen has been transformed from a tiny little fishing village to the most prosperous "Special Economic Zone" in China. Because of this many companies look to open their first Chinese office in the city and there are certainly many good reasons to do so. So here are five of the best to get you started. Proximity to Hong Kong Hong Kong is only a few miles away and there are multiple easy to access crossing points dotted around the city. The busiest border point is Lohou where tens of thousands of people sally back and forth every day. For expats this means it's both convenient and cheap to get into Hong Kong with a round trip journey on the island's MTR system costing around 100 HKD (around $13 USD), and station hopping between points after crossing the border is good value too (usually no more than 10 HKD). For businesses that mea   
  • Seasonal Promotional Items - Think Beyond the Holidays

    One of the easiest ways to come up with new promotions for your business or organisation is to time your promotional items and business gifts with the seasons. Holidays are always good times for launching promotions, but there's more to the season than special occasions. If you pick promotional items that appeal to people during specific times of the year, you'll find that you get a much higher response rate than if you just send out generic promo gifts. Here are some ideas for taking advantage of specific seasons with your promotions. New Years Promotions  Everyone is turning over a new leaf after the holidays - a new leaf on the calendar that is. Calendars are one of the best promotional items for the turn of the year - but bear in mind that you won't be the only one sending imprinted calendars to your customers in December. Make them stand out by choosing unique calendars, or by taking the idea a step further. You might choose Year-at-a-glance planners, or prom   
  • Metal Water Bottles - Understand Why You Need to Avoid Plastic Bottles

    Why are brushed steel drinking bottles better than plastic drinking bottles? It's evident that global pollution is becoming a severe worldwide phenomenon and several nations are trying their greatest to curb their air, noise and water pollution. Water pollution is really a severe scenario and its major reason will be the overuse of plastic drinking bottles. Everyone needs to drink water frequently to maintain their body hydrated and in top condition. The water bottles that we store the water in is also an important factor that most people sadly do not pay correct attention to. Most individuals are unaware about the health hazards that can arise because of continuous use of plastic reusable bottles. On the other side, green items like stainless steel drinking bottles can provide healthy and safe water to drink on a normal basis without any kind of contamination. A handful of the prominent health advantages of utilizing steel drin   

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