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Knowledge Base Articles

  • Success vs Promotional Gifts

    Success is like having chocolates everyone wants them. But success does not come easy for any business organisation. A great deal of planning and hard work goes into making any organisation successful. Every one in the business tries its best to stay in the league. Promotional products today are being used to bring in success and new business opportunities. Promotional gifts bring in a great deal of benefits to their clients. Promotional gifts find various applications in an organisation. They can work as employee incentives as a gift of recognition to clients or as a token of thanks to your customers. Whatever the purpose may be promotional gifts offer an array of benefits to the user. They enhance goodwill, improve productivity levels, give a platform to promote the organisation, brand awareness, enhance customer loyalty, strengthen relationships with interest groups, and the list is endless. Any organisation whether small or big, irrespective of their size can avail t   
  • Retaining Customers With Promotional Products

    Keeping up with your brand name in front of your existing customers is as critical and advertising for your prospects. For small businesses especially, who start out by relying on referrals and word-of-mouth; it is important that you eventually find cost-effective methods through which people can remember you, and find you. Print Media versus Promotional Products While newspaper and magazine advertising is a popular option, it can turn out to be an expensive one, especially for small businesses. Consequently, the creative use of promotional products proves to be more memorable and affordable way to generate brand awareness, as well as recall among your customers. Studies prove that the recall value of promotional products is as high as 76.1% while the value of other advertising media such as banners, television ads and print ads range between 27 and 53 percent. What Makes Promotional Products so Effective? Givi   
  • Printed T Shirts - Better Promotional Tools

    Printed T Shirts are now becoming a fad in advertising. Of course, companies can select any type of products but there is something about printed corporate T shirts that make them very famous in publicising a company. Truly, custom printed apparel is an inexpensive and undemanding way of endorsing a company. The t shirts can be given away as incentives to employees, a token of appreciation for customers, or simply a giveaway for the general audience. This creates a twofold effect. One is a sign of gratitude and the other is company message dissemination. Choosing the right style or design is imperative in promoting the business using these shirts. High quality and up-to-date designs should cover your Printed T Shirts. Costs should be within the company budget. This will help you in making your plans. Tips in Using T-Shirts for Promoting Your Business These shirts can effectively help send your message to your intended targets.    
  • Are There Available Wholesale Advertising Specialties?

    The rapid-changing and development of technology similarly changed the manner of the advertising industry. Printed publications, newspapers, radio, television, direct mailers, and other mass media even including the internet are not sufficient to satisfy different advertising needs. Specialty advertising is a great strategy to promote anything most especially at the present time, since this is a unique tactic to boost advertising campaigns. There are a lot of companies that specialize in wholesale advertising where they print usually a company's message or logo even advertisements on any kind of products that are worthy for promotion. First and foremost, specialty advertising stands for advertising that is put up or posted on a range of products. These products would likely include clothes such as t-shirts and caps, office supplies such as pens, organizers, portfolios, and calendars, and other stuffs like key rings, sign plaques, bat   
  • What Goes Into Your Promotional Conference Folders?

    Promotional conference folders can be used to promote your business in many different ways. Most often, they're handed out at industry conferences and seminars, either by the organizers or by individual presenters. They may be used in lieu of presentation folders to deliver sales presentations to prospective clients, distributed to employees and sales staff to hold their sales materials or used to hold agendas and meeting materials at board meetings or other important events. What goes into your promotional conference folders depends on their intended use. The Standard Promotional Conference Folder When you organize a conference, the promotional conference folder presents an opportunity to offset some of the expenses of the conference itself. Generally, the conference sponsor earns top billing and their name on the front of the conference folder (along with the most real estate on the conference bag and other promotional materials). Other sponsors are usually invited to