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Knowledge Base Articles

  • How To Define Promotional Products

    As a rule, promotional products are imprinted with a company's name, logo or message. They include both decorative and useful items of merchandise that can be incorporated in marketing and communication campaigns. Items are used to endorse a product, service or company agenda and can include business gifts, and awards, prizes, commemoratives and other decorated or imprinted items. Promotional products that are imprinted and distributed free are referred to as Advertising Specialties. Imprinted promotional gifts that are given as an inducement for a precise action are known as Premiums. Business gifts, awards and items that commemorate are also known as promotional products. The importance of promotional products is in their power to carry a message to a targeted audience. The products are both useful to, and appreciated by, the recipients; consequently, they are retained and used. Rewards for using promotional products Promotional products are flexible, subs   
  • Make Your Bike Water Bottle a Key Part of Your Customer's Cycling Gear

    A bike water bottle is an important part of any cyclist's equipment kit. Whether you ride a road bike or a mountain bike, making certain that you stay hydrated is important if you want to keep functioning at a competitive level. The longer that you go without drinking any liquids, the harder it is on your body to keep functioning optimally. Because of this reason, many long distance bikers will keep at least two bottles with them on their rack. This helps to ensure that you can drink whenever you can and keep functioning at competitive level. However, it is important to remember that you do not want to drink too much when you are exercising, as this can make you feel sick. The type of bike water bottle that you choose should be dependent on several factors. First, you need to pick a bottle that fits your bike. If you already have a bottle cage on your bike, you will have to select a bottle that fits your cage. A proper fit in the cage is import   
  • Why Should a Company Select Promotional Chocolates to Advertise Its Business?

    Promotional goods including printed promotional items and corporate gifts are inexpensive and cost-effective as compared to other conventional channels of communications, yet they are more powerful and effective. Printed promotional items like bottle openers, desk sets, passport covers, purses, jumpers, hats, mugs, pens and pencils and many more are delivered among your target audience while corporate gifts are handed out to business executives and employees at seminars, exhibitions, conferences, trade shows and conventions. These printed promotional goods are highly acknowledged by your recipients as they enjoy receiving and using them and your brand gets exposure on the consistent basis. Promotional items are very effective for keeping your brand name in front of your prospects for a long period of time and reminding them of your company regularly. Among different printed promotional items and corporate gifts, I think that promotional sweets    
  • The Advantages of Promotional Mouse Mats

    If you're looking for a promotional item for your company, why not try promotional mouse mats. Mouse mats make great gifts to employees, clients, and potential customers alike. There are a number of advantages to using promotional mouse mats to promote your company. Here are just a few of them: Price: Promotional mouse mats are quite inexpensive, especially when compared to how often your customers will actually keep and use them. Other, less expensive items may be your cup of tea, but often, these items are thrown away with the trash after only a day or two. In fact, some may never make it home from the conference or event. Promotional mouse mats are inexpensive enough to hand out, and they are an efficient use of the money in your advertising budget. Usability: Promotional mouse mats are, after all, practical. Most home own a computer, and mouse mats are needed for desktops. These items have to be replaced often because they simply because worn or    
  • Are Design and Quality Important For Promotional Gifts

    Whether it is your objective or not, gifting promotional items to your clients will not only help you strengthen existing relationships with clients but also enable you to create new ones. Promotional gifts are usually embossed with the company logo letting companies and organisations to stay in the consciousness of customers. Every company is trying to get their brand name in the spotlight and the use of promotional products in this regard has become frequent. Every one wants to select the 'right' product to draw the focus of the customer. In such cases it becomes equally important for companies to pay attention to the design and quality of the products they choose. Who does not like to receive free gifts? And if the gift is appealing and something what you desire, it is like icing on a cake. Gifts like these not only create an impact but are also used regularly. A promotional gift with the right blend of design and quality can help create a need for it. A lack of either of t   

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