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Knowledge Base Articles

  • Australian Promotional Products That Have Left Their Mark

    Australian promotions are often underrated in Australia for their quality and content. Australia actually produces a lot of major brands known around the world, and the promotional process is the main reason they're so well known. As a matter of fact, the "Australianization" of promotions has created a lot of major brand identities. Promotional products have been many and varied. From shrimps on barbies to Ugg boots, Fosters, Vegemite and Lexus cars, there is s a history of Australian products which have become household identities through promotion. All things Australian- Promotional products that keep on selling Australian promotions are very much lifestyle-based. The big names in Australian products are all linked to living-well in the true Australian sense. The famous brand name Eskies, for example, is a major promotional product. Any such product, to do with sport, all accessories, and any promotional image related to the iconic Australian sports, sells ou   
  • Promotional Plastic Bags - What You Must Know Before Buying Them

    Promotional plastic bags have become one of the top advertisement methods used to successfully promote a business or service in the most cost-effective manner. Whether they are plastic, fabric or paper, customized promotional bags are perfect for customers when they leave your stores, carrying merchandise and food products, attend tradeshows, and go to food fairs. If you do your research well, according to the trade group Film and Bag Federation, most people will grab plastic first. Economically and environmentally, plastic outweighs paper in many ways: R approximately 94% less waterborne wastes than paper. Consumes 40% less energy than paper. Produces 70% less atmospheric emissions than paper. Generate under 80% of solid waste. Standard and reusable plastic bags cost one cent to make while paper bags costs four cents, which makes them ideal for advertising purposes. Y   
  • Promotional Lighters - An Enlightening Product

    It's a well-known fact that there are a lot of people in the world that smoke cigarettes. Smoking is one of those habits that are very hard to break. When someone lights up a cigarette, they usually use a match or a lighter. The next time someone lights up a cigarette with a lighter, why not help him or her to be enlightened to your company by giving them a promotional lighter? Branded lighters are not often thought of as a good promotional item, but take a look at the facts and see how lighters can help you to promote your business. 1. Promotional lighters are inexpensive One of the best qualities of a promotional item is a low price, and that is something that cigarette lighters have going in their favour. When purchased in bulk, lighters are items that are very cost effective. 2. Promotional lighters are a usable item One thing is for certain - a promotional item has to be used in order to be effective advertising. Given to the right people, the prom   
  • 10 Great Reasons to Do Business in Shenzhen, China

    Shenzhen is one of China's fastest developing cities and offers a host of opportunities to new businesses and investors seeking avenues into China. Here's a quick list of 10 great reasons to do your business in the Pearl River Delta. Proximity to Hong Kong - Hong Kong is only 20 minutes away by train, bus, car and only a little further by ferry. This makes it easy to attract international visitors to your new premises. Special Economic Zone Status - Shenzhen's status as a Special Economic Zone offers your business favourable rates of tax, as well as easy business formation at a sensible cost. Climate - Shenzhen is temperate for most of the year with an extremely mild winter, which makes attracting employees easier. Cultural Melting Pot - The city attracts people from all over China as well as having a strong expatriate community, making it simple to find people with the right accent and the right   
  • Starting a Business in Shenzhen, China - 5 Reasons to Do So

    Shenzhen, China is the centre of the country's economic miracle. In just over 30 years Shenzhen has been transformed from a tiny little fishing village to the most prosperous "Special Economic Zone" in China. Because of this many companies look to open their first Chinese office in the city and there are certainly many good reasons to do so. So here are five of the best to get you started. Proximity to Hong Kong Hong Kong is only a few miles away and there are multiple easy to access crossing points dotted around the city. The busiest border point is Lohou where tens of thousands of people sally back and forth every day. For expats this means it's both convenient and cheap to get into Hong Kong with a round trip journey on the island's MTR system costing around 100 HKD (around $13 USD), and station hopping between points after crossing the border is good value too (usually no more than 10 HKD). For businesses that mea   

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