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Knowledge Base Articles

  • The Process of Distributing Promotional Items

    We have all heard of promotional items and even used them to our advantage. They are no longer a thing that is uncommon and something that is out of the box. You can find these promotional items almost everywhere no matter what the occasion. By the virtue of benefits that they have to offer to a business they simply make for one of the best business tools. From brand awareness to getting new customers for your brand they can serve your business with almost everything. There is absolutely no end to the benefits that these promotional items can serve you with. The process of using these promotional items is not as simple as it seems. Firstly the organisation that plans to use these promotional items studies the target audience that it caters to very closely and tries to understand its promotional requirements in a more elaborate manner. There is a great level of research that goes into it. This is not at all easy as one need to take even the minutest of aspects into account. The   
  • Who Buys Promotional Items?

    The promotional items and associated gift industry is a growth sector with sales soaring in to the billions. Have you ever wondered who buys all these promotional items? If you guessed that the top buyers are big spending blue chip businesses and organizations who want to advertise and market their product lines, you'd be wrong. An industry study identified the top twenty-five industries that purchases promotional items and gifts by the amount spent. The results below might well surprise you. 25. The petroleum industry, including gas stations, oil distributors and refineries 24. The travel industry, including airlines, bus, trains, cruise lines and travel agencies 23. Food processors and beverage bottlers 22. Retailers and shopping malls 21. Pharmaceutical and chemical companies 20. Utilities like gas, electric and telephone companies 19. Telecommunications companies like cell phone and internet provide   
  • Get Wholesale Deals From Drop Ship Suppliers - How Drop Ship Suppliers Work

    One of the popular business models that more and more small businesses embrace is the wholesale business. Selling wholesale products are more attractive to buyers simply because they cost significantly lower than those bought in retail stores, malls and boutiques. Because the demand is high, many entrepreneurs find this a viable business. Now, more than ever, is the perfect time to start your own business. Strike while the iron is hot, so to speak. The good thing about getting into this type of business is that supply chain seems so simple and straightforward. First, pick out and identify products that have high market and once you find a buyer, look for a drop shipper who can supply and deliver the product to your buyer. There are a lot of branded clothes, apparel, watches and jewelry sold wholesale in the internet for very low prices. To confirm if a supplier is offering the products on a reasonable cost, compare it with two or three more who   
  • Affordable Corporate Gift Items Possible Through Wholesale Order

    The global financial crisis has affected many sectors of society including the major companies. Due to a bad economy, a lot of people and organizations have started cost cutting in as many ways as they can. The good news is that companies that don't want to spend so much on advertising but would like to be widely promoted can turn to wholesale promotional gifts. Through these promotional gift items, a company can make people aware of its existence as well as the products or services it offers. Many companies around the world have acknowledged the importance of these products as an effective yet cost effective advertising strategy. These promotional items are best bought in bulk or wholesale to avail the buyer of a much lower price compared to ordering them by retail. Promotional gifts are great incentives for sales people who reach their quota or for loyal customers. These corporate giveaways are perfect during special events and occas   
  • Personalized Water Bottles - 4 Tips for Creating a Successful Marketing Campaign

    Personalized water bottles make for an inexpensive and simple way to promote your business. Inexpensive because the people who receive them hold on to them for a long time, use them often. Simple because you put your logo and your message on them, give them to people, people read your message. Personalized water bottles are not as popular as some other promotional products, say personalized coffee mugs. On the other hand, they're more suitable for some occasion than those other, more popular items. For instance, if your prospects are gym goers, you might find personalized water bottles a better fit. If you and a gym facility decide to join marketing forces, then there's no doubt that they are a better fit than personalized coffee mugs, for instance. Here are 4 tips on how to use personalized water bottles successfully. (Matching event and personalized product is, by itself, insufficient.) 1. Bottles are promotional tools. That   

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