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Knowledge Base Articles

  • Promotional Products Guide

    Promotional Products Specialists Who doesn't love receiving a free gift? Think about every convention, event, expo, or trade show, that you have ever attended. Chances are the phrase, "I really can't wait to get some free stuff" crossed your mind. You might find it hard to believe but companies live for this. It's a chance to give you, the consumer some type of promotional product in hopes that you will use it or keep it with you. They know that in the future you will promote their company by showing their promotional item to a friend, colleague, or just about anyone. These promotional products can be just about anything: shirts, bags, hats. You name it and it can be a promotional product. Promotional products are not only a superb tool in getting your company recognized, but a necessity. Purchasing a promotional product can go a very long way. Will results be immediate? In some cases, yes. But if you don't see the benefits right away they'll come in due time. Take my own stor   
  • Sport Water Bottles Are Crucial to Any Sports Person

    Sport water bottles are an important part of any athletes' general equipment set. Hydration is very important to keep the body functioning as good as possible. When you are not participating in sports, you need to make certain you keep enough fluids in your system to keep your performance at the highest level possible. However, sports bottles are not just for the athlete. If you are interested in improving your general health, drinking a lot of water and other beverages that are low in calories can help ensure that your body is as healthy as possible. Having a high quality bottle that is easy to carry around can do a great deal to help with that. The first step in picking out the best sport water bottles for your needs is to determine what sport or activity you are going to use the bottle for. Bottles with nozzles or flip caps are often preferred by cyclists because they do not require the use of both hands. However, these water bottles are not   
  • Hottest Promotional Merchandise

    Coffee mugs are very hot promotional merchandise. Eco-conscious businesses are replacing the use of environmentally unfriendly Styrofoam cups with ceramic, glass, and metal coffee mugs for use at work. Promotional coffee mugs also make for excellent employee bonus gifts that can be used at work or at home. Travel mugs are another hot promotional merchandise item, for on the go transport of hot coffee that will not spill and cause a serious burn or ruin suitclothes. Travel mugs keep coffee hot from home to the office, to the conference room, or to a meeting across town. You can give travel mugs with your business boldly printed on the side to employees, business contacts, and friends. Remember to reserve one for yourself as these are really handy coffee transporters as you go about your busy day. Pens, plastic, wood, and metal in ballpoint and felt tip styles are among the hottest promotional merchandise available today. We all use pens every day, at work, at home, on the   
  • Water Bottles Market Your Company to the Masses

    When you buy a newspaper ad, you pay several hundreds of dollars and you are able to market yourself to a few hundred people. Essentially, you are paying one dollar for each customer. When you advertise on television, you pay thousands and reach a few thousand. In this regard, you are paying about two dollars for each customer that comes in your store. This means if you pay $4,000, you should get about 2,000 customers after the television ad. However, why spend this much and get only a few results when you have something like promotional gift marketing. When you use promotional gift marketing with something like water bottles, you are marketing your company to a lot of people for a very small amount of money. For example, if you spend two dollars on every bottle, and each bottle brings in four customers, you are paying $.50 per customer, and that is much better return on investment than through television and newspaper advertising. How can some   
  • How to Find a Supplier to Export Products from China

    If you have an in on the market, you can be incredibly successful importing Chinese products into North America or around the world; however, China is hard! Language, different business practices, and the sheer volume of manufacturers means you need to go into China with a plan if you want to have a leg up on the massive competition, and to actually take advantage of the low prices on goods. We will focus on electronics and mobile accessories in this article; one of the biggest current exports for small businesses. Steps 1 Choose the right product(s). This can't be emphasized enough. The general rule is if you don't know a good deal about an industry outside of China you will never be able to make sense of it, or make good business decisions when jumping into China to find suppliers. Don't go into China just looking to take advantage of some mythical pot of export gold. Go because you know what product you wan   

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