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Knowledge Base Articles

  • Marketing Magic - The Many Uses of Promotional Merchandise

    Promotional merchandise is a dynamic marketing tool that has many uses for almost every business in every industry. Whether you're looking for creative advertising space or just trying to keep in touch with past customers, promotional merchandise is a unique way to get the job done. Red-hot Branding With Promotional Merchandise Successfully branding your company is no easy task. When you think about the fact that the average American is exposed to approximately 247 commercial messages EVERY DAY, you can understand the importance of creating a distinct brand. A brand will separate your company from the overwhelming flood of competitors that are constantly vying for the public's attention. One of the best tools you can use to help build your brand is promotional merchandise. In 2007, a survey organized by Source-e polled a sample of 429 respondents, two-thirds of which were labeled as CEOs, Chairmen, or Managers at their companies. According to the resu   
  • Make Your Bike Water Bottle a Key Part of Your Customer's Cycling Gear

    A bike water bottle is an important part of any cyclist's equipment kit. Whether you ride a road bike or a mountain bike, making certain that you stay hydrated is important if you want to keep functioning at a competitive level. The longer that you go without drinking any liquids, the harder it is on your body to keep functioning optimally. Because of this reason, many long distance bikers will keep at least two bottles with them on their rack. This helps to ensure that you can drink whenever you can and keep functioning at competitive level. However, it is important to remember that you do not want to drink too much when you are exercising, as this can make you feel sick. The type of bike water bottle that you choose should be dependent on several factors. First, you need to pick a bottle that fits your bike. If you already have a bottle cage on your bike, you will have to select a bottle that fits your cage. A proper fit in the cage is import   
  • Promotional Mouse Mats And Coaster Combo

    One of the best promotional items you can purchase are promotional mouse mats and for a very good reason - no matter which type you buy, whether you go for the budget ones or the promotional mouse mat and coaster combo set, they last for a really long time, which translates into one perfect thing for you - recurring advertisement for little investment. A promotional mouse mat and coaster combination set is the perfect way to get your promotional advertising message across. Your customers will use your promotional mouse mats for months, if not years to come. A promotional mouse mat will last for a really long time in the hands of your clients, and for their meager cost, is a perfect investment in your business. Promotional mouse mats are an inexpensive way to really promote your business, the only problem that many businesses face is how to distribute them and which way is really the most efficient for spreading the promotional mouse mats around to clients and new or pote   
  • How to - Importing Products From China For Resale

    Looking to find low cost inventory to sell online is at times challenging. Use caution when trying to import from other countries. There can be many obstacles you have to go thru to actually get the product at a sellable price. Here are some tips to import from China. Things You'll Need     Computer     Internet Connection Instructions         1 If you are importing from China almost all popular items are imitations. Especially if the cost is inexpensive. Even though the item may have the popular name attached to it - it is not authentic. If you want to import from China look for items that are not brand name.         2 Most manufacturers, and this is true in China as well as in the USA, will only sell the product in a certain quantity. So be sure to understand the company's purchasing policy.          
  • Successfully Use Promotional Items

    Promotional items are the in thing this season. They have been used by almost every business organisation. From brand awareness to generating sales volume promotional items serve almost every purpose. This is the reason why they have become the popular choice in no time. Promotional items can serve you with a wide array of benefits but there are certain factors that need to be considered while using promotional products. It is important that these promotional items be used in the right manner for them to serve you in the right fashion. While choosing to give a promotional item make sure that you are giving something that is useful and not something that the recipients will get annoyed to see in the very first glance. The basic idea of giving a promotional product falls flat if they do not offer any utility to the recipient. Something that is of no us to someone will obviously go to the waste and then there are no chances of the product reminding the recipient of your brand. In