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Knowledge Base Articles

  • Track Suits - The Ultimate Promotional Item

    By adding your company logo to a stylish and practical set of clothing you can reap the rewards of a great promotional item. By adding your company logo to a promotional track suit you are reinforcing your brand and making the company name that is much more visible to the public. Promotional track suits are a useful and versatile clothing item that is practically timeless in style and popularity among men, women and children around the world. There are so many different advantages to adding promotional track suits to your promotional line-up. Track suits have a great deal of usefulness, practicality and appeal to people of all ages. Not only can you be assured that the track suits will be used, which is exactly what you want so that your company logo can be seen in many different places, but they are also quite inexpensive to personalize, create and distribute among your customers. Many company's opt for the standard promotional items such as pens, pencils, Frisbees and    
  • Broadcast Your Message With Self Promotional Products

    Who needs self promotional products? Anyone that is selling or promoting anything. What most self-promoters need is a way to keep their name and contact info in front of their prospects or "suspects"; in short they need a message that keeps on messaging. We all have received promotions in the mail, by visiting salesfolk or at trade shows. At most trade shows, some businesses even give out custom bags so attendees have a place to put all their promo stuff; a promo bag to hold all those promo handouts. Why do businesses bother with promotional materials? The simple reason is they work by spreading messages, themes and images and keeping those messages in front of those that have been targeted. Let's say you are a plumber that gives out magnetic business cards so folks can stick them on their refrigerators. Most plumbers have their business name and contact info on their trucks. A self promotional plumber may also have his magnetic business cards stuck on    
  • Promotional Coffee Mugs - A Cost Effective Means of Advertising

    As a business owner, it's important to understand the importance of marketing and know all the options out there that are available to you. Outsourcing your main means of advertising is a simple way to take care of business and can be extremely cost effective. The simple rules of promotional products are just this: let the ends justify the means, utilize the uniqueness available in the current market, and always trust in first impressions and statistics. Advertising can be a very tricky business, but with the right methods, the right information, and the right promotional item it doesn't have to be a painful process. Personalized coffee mugs are perhaps something everyone keeps in their home. A large portion of populations everywhere rely on coffee to get them going in the morning. As for all of the others, hot chocolate comes in a sweet second and mugs are saved for that same purpose. So, wouldn't it make sense to invest in imprinted coffee mu   
  • Using Custom Sport Water Bottles and Other Giveaways to Hone Your Business Presence

    One of the oldest rules of business is that you can't get something for nothing, which is only partly true. If you're trying to win new clients, you'll probably give and give some more before you finally receive. But the clients you're wooing will receive some corporate giveaways, objects that, when correctly selected, serve as both gifts and sales promoters. Promotional items range from the banal to the exotic. But regardless of which type you prefer, it's best to start by identifying items that reflect positively on your company and sync with your customers' culture. For example, it's a bad idea to give an energy efficiency company an electrical product that consumes lots of electricity for its size. Once companies narrow their potential giveaways to items that promote the right image and work with their client base, they usually select items that are inexpensive, useful, and have staying power, of which custom sport water bottles are a class   
  • Promotional Conference Folders - Ideal Giveaways at Business Events

    Out of the many promotional items and gifts, promotional conference folders are the best give-aways at business events, seminars as well as trade shows. These folders, available in designs and materials such as leather, synthetic as well as fabric can be easily personalised with your company name and logo on it. Conference folders can work to improve your brand image and get you all the visibility you need, primarily in two ways, i.e. your clients and customers and your employees.   Internal Brand Visibility  Your employees know how to ideate, manufacture, supply and market your product and services but don't often realise their relative importance, or for that matter, the scope and size of your business. Using common wholesale stationery may be convenient but may not always work to your advantage.  Check in various departments! Check for all that your employee needs to carry around during a normal working d   

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