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Knowledge Base Articles

  • Be a "Walking Business Ambassador" With Promotional Clothing

    Promotional Clothing creates a good company image, brings in pride to the company, increases brand awareness and is capable of reaping successful results by generating revenue. Given below are some ideas for this promotional product: Caps Camp Shirts T-Shirts Sweaters Sweat Shirts Mock and Turtlenecks Hooded Sweatshirts Sport & Golf Polo Shirts Branded apparel is much more affordable than you would assume - it has a minimum order requirement and it can even be the ideal promotional product even for the smallest home-based business. In order to keep costs low, make sure you buy your Promotional Clothing as directly as possible. They can be the companies that deal with promotional merchandise products. These companies purchase directly from the manufacturer and do the printing as well and supply you with the finished product. This will h   
  • How To Use Packaging To Promote Your Business

    What's the use of having a great product, price, advertising campaign, and other elements of a marketing mix that work wonders for a marketer but that lacks good packaging and aesthetic appeal? Packaging is as important an element of the promotional mix as pricing, features, etc. Packaging in itself consists of various factors that can help a marketer sell the product. In fact, many marketers understand the importance of packaging as it directly influences interest in the mind of a buyer and induces him or her to try out the product outside his or her normal buying pattern. The packaging of a product can work wonders for the business by promoting the product through word of mouth, visual display of product, shelf promotion, etc. Proper planning of packaging gives the product an aesthetic appeal, use of colors makes it attractive and shape may give it a curiosity factor. Safety and security of the product are concerns as well.    
  • Promotional Gifts - Ultimate Business Strategy

    The four important components of marketing are: product, price, place and promotion. Promotion is the communication with clients or customers using advertising (print, T.V, etc), public relations, point of sale and word of mouth. To make your business successful or to derive expected business profits, you need to focus on these 4 P's. The fierce competition in the market doesn't give much scope to play with product, price and place. Every company more or less is on same ground on these. The fourth P i.e. promotion provides the cutting edge to the company. That's why companies use astronomical amounts of money to promote their products and services aggressively. In promotional campaigns, promotional gifts play an important role. So much so that it is often referred to as an ultimate strategy in promoting businesses. Why distributing promotional gifts is an ultimate business strategy? Experts online believe that promotional products are an ultimate business strategy becau   
  • Self Expression And Hydration For Kids Using Custom Water Bottles

    One of the simplest gifts to improve your child's health is the use of a personalized water bottle. Doctors recommend at least six to eight glasses of water each day. Compared to the flashy soda cans and pop bottles, a clear glass of plain old boring water can lose appeal for most kids. Let alone drinking six to eight glasses of boring water. Keeping hydrated is crucial for all humans and kids tend to be far more active then most adults and thus tend to need more water. Using personalized water bottles for kids is a great way to make drinking water more attractive as water bottles are trendy to own. These come is many colours styles and designs. With so many options, there is likely a water bottle to match their current passion, be it Barbie, Batman or Elmo. Some come in stainless-steel for a little extra money and are commonly considered safer then the their plastic counterparts. Many personalized bottles come with simple prefabricated designs   
  • Personalized Water Bottle Marketing - 4 Tips for Greater Success

    A personalized water bottle can make a great marketing tool as it's an inexpensive yet effective way to disseminate information about your company. According to a recent study, on average, drinking wares have a per-impression cost of $0.004 and get you a bit over 1,300 impressions over their useful life. You can have lower per-impression costs with other promotional products and you can have more impressions too. Think personalized bags and shirts. However, not every occasion calls for a bag or a shirt. As a matter of fact, some call for a water bottle. Since not everybody who's determined that giving away a personalized water bottle or two gets the full effect, here are four tips to help you market with water bottles more successfully. 1. A Personalized Water Bottle That Stands Out Works Harder For You In the world of personalized products marketing, "He who screams louder gets the attention" becomes "He who stands o   

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