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Knowledge Base Articles

  • Should You Buy Cheap Chinese Promotional Items?

    The Peoples' Republic of China has now become an Oriental backyard and a mass factory base for many cheap products. In the last decade China seems to have proliferated the world's trade and commerce zones in virtually every industry. They are exporting heavy ATV vehicles to promotional items to almost all countries of the world. But recently the Chinese make cheap toxic dolls, glows and promotional items for birthday parties came for world flak in media. Considering that every company and individual wants a good reputation, should one touch any of the cheap Chinese promotional items? They may be good but they are cheap and lethal? Is it advisable for any company to gift away items with the oriental tag? Many questions like low price, quality, and durability are confusing marketing teams looking for innovative ideas. Well, all promotional items coming from China are not bad. They may be cheap and low-priced but they still sell in departmental st   
  • Think Ahead With Promotional Gifts

    Marketing experts, across the globe, are unanimous in two points with reference to promotional gifts:- Any company can use promotional gifts to promote their business The future use of promotional gifts will only increase and they will be more effective in times to come. What makes promotional items a promotional vehicle of the future? Online experts believe that in future companies will try to concentrate on selective audience and will focus their strategies on niche markets. A research paper from Baylor University indicates five recent trends in relation to promotional products:- Advertisers are only beginning to learn the advantages of a complete marketing strategy comprising of both mass media advertisements and promotional gifts. There is too much congestion in the mass media which is creating an ever-increasing opportunity for promotional gifts programs. Companies have realized that in case of mature markets, especially i   
  • Are There Available Wholesale Advertising Specialties?

    The rapid-changing and development of technology similarly changed the manner of the advertising industry. Printed publications, newspapers, radio, television, direct mailers, and other mass media even including the internet are not sufficient to satisfy different advertising needs. Specialty advertising is a great strategy to promote anything most especially at the present time, since this is a unique tactic to boost advertising campaigns. There are a lot of companies that specialize in wholesale advertising where they print usually a company's message or logo even advertisements on any kind of products that are worthy for promotion. First and foremost, specialty advertising stands for advertising that is put up or posted on a range of products. These products would likely include clothes such as t-shirts and caps, office supplies such as pens, organizers, portfolios, and calendars, and other stuffs like key rings, sign plaques, bat   
  • How Promotional Mugs Deliver Results With Low Costs

    Are you looking for an excellent means of promoting your business and branding it relatively easily and effectively? If so then you really do want to look towards having a promotional mug produced. Giving away mugs promoting your business can prove to be a very simple marketing strategy that never fails to deliver on success. In prior generations, producing promotional mugs was not easy. Today, computer generated images can easily create pictures and slogans which can be added to the mug's surface. This is an incredibly inexpensive process which makes it perfect for those wishing to expand awareness of their business without having to invest a significant amount of money in traditional marketing strategies. For some, it is just not very feasible to purchase billboards or print ads. With effective promotional mug giveaways, you won't need to make such costly investments. Did you know that mugs can be purchased wholesale? This can furthe   
  • Are Plastic Water Bottles Eco-Friendly? Frank and True Answer Here

    If you ask me, are plastic water bottles eco-friendly, the frank and simple answer is going to be - No. On the contrary they are extremely harmful for the environment. The irony is that though many of us claim to go "green" and say "no" to plastic bags, we still continue to use plastic bottles! The funny part here is that unlike plastic bags which are harmful for the environment alone, the plastic water bottles are actually hazardous not only for the environment but for the user's health too. This is shocking as well as alarming. Here is why I answered no to the question - are plastic water bottles eco-friendly: - Plastic has the property of leaching into the water and contaminating it. Phthalates and BPA are the harmful by-products generated from plastic and consuming water containing these can cause various health problems. - These plastic bottles are not recyclable. In fact not many of us take the due care of throwing them